Target held a pre-NYFW event where they presented their available Fall 2013 looks with their a spectacular show and after party at Chelsea Piers. With Fall looks categorized into four trends – Black & White, Embellished, Tailored and Layers, the retail giant presented a variety of looks that were very much on-trend. The labels included in the Fall presentation included Merona, Mossimo, Xhilaration, and Sam & Libby for Target. The show started with models stepping onto a moving platform that led them to a giant version of the retailer’s famous bullseye, which was used as a circular runway.
Noted models included Toccara Jones of (ANTM) and upcoming model, Salina Khan. Dancers entertained the crowd in between each of the trend segments with the show ending with both the models and dancers celebrating on the giant revolving Target Logo. See the finale below
Attendees were invited to a post-show party where we were treated to delicious hors d’oeuvres and cocktails, complimentary lip products from Pixi Beauty (their newest launches – Lip Blush Stain or Succulent Lip Twin Gloss), shopping cart displays with live models and the option to take photos against a what’s available at Target backdrop.