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LOFT Holiday 2010 Collection

Loft recently showcased their Holiday 2010 looks and while looking through the collection, I couldn’t help humming “These are a few of my favorite things” over and over in my head. And indeed, I saw quite a bit of what will be my favorite things for this fall.

I found myself drawn to the prints, patterns and textured pieces from the collection. To me they all have that look of pieces that were always meant to be in your closet. Loft has definitely become a cooler brand since Creative and Design Director, Austyn Zung joined the team. And with each collection, my adoration for her vision grows. See below as she talks about the Holiday Collection and Loft Love List, a “list of 25 perfect presents for you to give, get or keep for yourself”. Loft partnered with the Los Angeles Ladies Choir who selected their favorite things for the Love List

Although I adore the clothing, it is the accessories that truly captures my heart. 

I love how you can add the Loft flower pins to everything and anything, why not spice up a belt or hat or bag or even shoes? Pins are not just for clothing anymore

See below for a few items from Loft’s Love List – I’m sure you will have no problem adding a few to your list

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