- Fit – NYDJ’s Lift Tuck Technology® makes you look and feel a size smaller, while hugging your body’s curves to give her the best fit possible
- Fabric – NYDJs are made with high-quality fabrics that stretch and move with you while retaining their shape. The comfort is unsurpassed, and you’ll delight in knowing that you can have the same fabulous fit at the start and the end of the day
- Fashion – NYDJ is constantly introducing new styles, including on-trend silhouettes, new washes, and fresh details
For Fall 2011, NYDJ perfectly captures the Fall trends, ranging from brightly colored denim to 70’s inspired wide legs. Key styles for Fall include:
Find out more about NYDJ Fall trends below
Also launching this Fall is their new ad campaign, a silhouetted woman wearing NYDJ denim and standing in a spotlight.
The message of the campaign is that every woman can exude confidence and feel like the center of attention when wearing NYDJ denim. The campaign will be seen in magazines including InStyle, Vogue, Vanity Fair, O, and Harper’s Bazaar from August through November.
I personally own two pairs of NYDJ Jeans and I’m more than happy with the fit, style and look. In another post, I will give one of my readers a chance to win a pair of their own. Keep an eye out for the giveaway.