My Life on (and off) the Guest List
Uncategorized

Woolite’s WooliteWashed Pop-Up Boutique

During the craziness of fashion week, I actually got a chance to stop by and take in an interesting experience thanks to Woolite. Woolite presented a new consumer experience which opened in SoHo during Fashion Week with various events which included a Fashion Night Out Event with Cat Deeley, a very informative Laundry 101 press event and more.

The Woolite pop-up boutique features T-shirts, scarves and bags from five designers – Dannijo, Timo Weiland, Laundry, LNA, & Felix Rey – is open the public from September 7th – 16th and is located at 372 West Broadway.

Designed by up-and-coming interior designer, Kyle Schuneman, who also had an event at the pop-up store celebrating his book, The First Apartment: Cool Design for Small Spaces, the brand is combining the store concept with a focus on new Woolite machine wash detergent.

Within the store, consumers will be able to purchase limited-edition garments and accessories, previously washed in Woolite, from the five designers.

100% of the proceeds will be donated to Save the Children.

Related posts

Me & The Girls Wins Best New Product at 2012 HBA Global Beauty Expo

Glasgow Skinner

Target -To-Go Holiday Shopping

Glasgow Skinner

Help By Design Japan Fundraiser

Glasgow Skinner

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.