Pantone, the global authority on color, has announced Pantone Peach Fuzz 13-1023 as the Color of the Year for 2024. In a world grappling with uncertainty, the choice of this velvety gentle peach reflects a collective yearning for nurturing, empathy, and compassion. Peach Fuzz is described as a warm and cozy shade that symbolizes togetherness, sanctuary, and a new softness.
This color, with its subtly sensual and contemporary appeal, communicates a message of tenderness, caring, and collaboration. It brings a sense of beauty to the digital world, being both poetic and romantic, with a clean peach tone and a touch of vintage charm.
Peach Fuzz 13-1023’s introduction also marks the 25th anniversary of the Pantone Color of the Year program, which has become a cultural touchstone reflecting global moods and attitudes through color. Motorola, in collaboration with Pantone, is releasing special editions of its iconic razr+/40 ultra and newly launched Edge 40 Neo in the Color of the Year, aligning with Motorola’s commitment to inclusion and accessible technology.
Shades By Shan, a female-founded cosmetic company, has partnered with Pantone to create The Lip Shine, an exclusive product in celebration of the Color of the Year. The collaboration aims to enhance individual warmth and natural beauty, offering a unique peach blend suitable for all skin tones.
Home decor brand Ruggable has collaborated with Pantone on a limited-edition capsule collection, allowing everyone to incorporate the on-trend color into their homes with rugs, doormats, and bath mats.
Ultrafabrics, known for premium performance textiles, has also partnered with Pantone for the second year, offering color customization across its range and inspiring designers with new ways to utilize color. Similarly, Spoonflower, a leader in surface pattern design, is collaborating with Pantone to bring Peach Fuzz 13-1023 to life through designs by independent artists and a design challenge in January 2024.
These collaborations showcase the far-reaching impact of Pantone’s Color of the Year, influencing not only the design industry but also technology, cosmetics, home decor, and textiles.
