The INCLOVER Spring/Summer 2025 collection, TAMYR, shown during the Paris Haute Couture Fashion Week shows, embodies the delicate balance between national heritage and contemporary fashion, celebrating the modern woman who respects her roots while embracing her individuality. The name TAMYR, derived from the Kazakh word for “root,” signifies a deep connection to cultural traditions and their seamless reinterpretation in contemporary design. Through this collection, INCLOVER bridges the artistry of Kazakh craftsmanship with global fashion trends, creating a unique aesthetic that honors the past while embracing the future.
The TAMYR Spring/Summer 2025 collection draws inspiration from Kazakhstan’s rich cultural legacy, incorporating intricate handcraftsmanship and textural aesthetics that reflect its artisanal heritage. The collection showcases lace, macramé, lamé, beads, bugle beads, and organza, each material carefully selected to highlight exceptional craftsmanship and meticulous attention to detail. Accessories also played a significant role, with jewelry and earrings featuring macramé elements and motifs inspired by the Shanyrak (yurt crown) and Arkhar horns, both emblematic of Kazakh culture.
INCLOVER presented a versatile range of garments, including everyday wear, bridal attire, and evening gowns, designed to blend modern functionality with timeless elegance. Each piece harmonizes contemporary tailoring with ethnic nuances, celebrating the fusion of tradition and innovation. The color palette is a tribute to nature and Kazakh heritage, featuring hues of white, ivory, black, gold, silver, turquoise, and red, each shade carefully chosen to evoke the spirit of Kazakh festivities, or “toi.”
INCLOVER’s TAMYR collection is more than a fashion statement; it is a bridge between generations. While honoring the wisdom and legacy of the elders, the collection also draws inspiration from the younger generation, who are redefining Kazakh cultural style in a modern context. This vision is reflected in the intricate details, sophisticated textures, and celebratory essence of the collection.
Designer Gaziza Shabdarbayeva envisions INCLOVER as a brand that harmonizes the past and present, ensuring that traditional Kazakh craftsmanship continues to inspire contemporary fashion. Through her Spring/Summer 2025 collection, INCLOVER reaffirms its commitment to cultural heritage while offering a fresh perspective on modern elegance.
