There’s always a few things that I immediately think about when I hear the word Nautica. First, its those orange floatation hang tags I never knew quite what to do with as a die hard city boy. Secondly, as a “Fashion guy”, it was the brand that David Chu spawned and turned into a household name. Finally, it was the thought that “since I won’t be catamaran-ing up to Cape Cod for the wane summer months, no need to even pass by that section on the men’s floor”.
The soft cottons in navies and cobalts and the dashes of interesting muted greys and beiges with the right nuances of color really allow in my opinion for an American man to give his wardrobe that modern, accessible boost. The collection had an underlying homage to cleanliness and a touch of ivy leaguery but it didn’t cram it down your throat.
The styling of the presentation suggested a way to wear the clothing but when you looked at each individual piece, a man can see a way to add it to his already existing wardrobe and also what he may very well need to update. With the cool use of fabric textures and washes, a man may do just that as well; update his wardrobe with a consumer friendly brand that translates well to a modern, sensible aesthetic. Some key items were great wash and wear wovens, slick comfortable outerwear and unstructured blazers that, when paired with dark denim, lend a sartorial elegance to a routine work/afterwork day; fitting for when you have to forgo your yellow catamaran for a yellow cab. DW