The pop-up will be open the public on September 7th – 14th from 12 noon until 8pm with a large sample sale for all products from September 7th-9th. The store concept was designed with a focus on the new Woolite machine wash detergent. Within the store, consumers will be able to purchase limited-edition garments and accessories previously washed in Woolite, from the five designers with 100% of the proceeds will be donated to Save the Children, a non-profit creating lasting change in the lives of children in need in the United States and around the world.
for Fashion’s Night Out 2012. From 6:00pm to 8:00pm, guests at the Union Square store will sip Berry Mocktails and enjoy sweet treats while they meet with Fresh Co-founder Lev Glazman for beauty advice and watch renowned cut-out artist and illustrator R. Nichols as he creates customized stationery for guests who spend $125 or more.
Nichols, whose graphic collages have been featured at Barneys New York and Neiman Marcus, also designed the limited-edition Fresh Turns 21 Oval Soap Collection that launches this month. You may not know this but Fresh actually began with a small set of opulent soaps, so Founders, Lev Glazman and Alina Roytberg commissioned Nichols to update the packaging of three iconic Oval Soaps – Sugar, Patchouli, and Hesperides Grapefruit, which features bright colors and whimsical labels that are inspired by their scents. An accompanying set of note cards was also created.
The Fresh FNO Event attendees will also be able to test the new Sugar Berry Tinted Lip Treatment Sunscreen SPF 15 at the Sugar Lip Bar. The latest addition to the bestselling Sugar Lip Collection features a flirty berry hue that is appearing on the lips of cool fashionistas this season and rocked the runways at the Fall 2012 shows. Those who make a qualifying purchase will receive a one-of-a-kind custom R. Nichols silhouette and all guests will leave with a code to
redeem a “Fresh Eyes” gift with any future purchase of $50 at Fresh Union Square or Fresh.com.
The Fresh Turns 21 Collection will be available in stores and online for a limited time starting in September.
Hello to you all on the west coast. If you guys are looking for fun Fashion’s Night Out events in Los Angeles, check out these amazing events thanks to the wonderful folks at Red Light PR. Are you a fan of Paul Frank? Really, who isn’t. Then check out this fab event. Paul Frank is throwing a Pow Wow celebrating Fashion’s Night Out on Melrose Ave with a surprise celebrity host.
All about fun, the Paul Frank’s team will be celebrating this VIP Pop-Up show with music and drinks amongst Hollywood’s rising stars. See the above flyer for details, rsvp to firstname.lastname@example.org.
Love cool sneakers? Classic sneaker brand KangaROOS is celebrating the new collaboration with twin shoe designers, Shane, and Shawn Ward.
Hosted by Adrienne Bailon at the iconic Sportie LA guests will also enjoy music from Power 106’s DJ Reflex. Guests will also leave with fun gifts from the brand. RSVP to LALaunch@RoosShaneandShawn.com.
Sportswear lovers favorite, HoodieBuddie is hosting their Fashions Night Out at Fred Segal on Melrose while DJ Mr. Choc of The World Famous Beat Junkies and artist Cat Cult will be onsite creating limited edition HoodieBuddies!
To attend, check out details on the above flyer. Be sure to have a safe and enjoyable Fashion’s Night Out LA!