Cruzan Rum Introduces New Blueberry Lemonade Flavored Rum

Just in time for the season of Bar-be-ques, summer Fridays, outdoor parties, and tropical summer cocktails, Cruzan Rum welcomes a brand new rum flavor that celebrates the spirit of the warmer seasons. We are so happy to help welcome Cruzan Blueberry Lemonade Rum, a blend of the very fine Cruzan white Rum with the natural flavors of ripe blueberries, and tangy citrus to create a perfectly balanced spirit that combines the wonderful flavors of sweet and tart. A delightful combination that makes our inner rum fanatic extremely happy.

Cruzan Blueberry Lemonade Rum takes lemonade, a classic summertime staple, to the next level by infusing it with the bright flavor of freshly picked blueberries. Like all Cruzan rums (there’s an impressive 14 other flavored rums in Cruzan’s portfolio), Cruzan Blueberry Lemonade Rum is crafted by Cruzan Master Distiller Gary Nelthropp, whose family has been making rum on the island of St. Croix for generations. The new flavor boasts cane molasses and tropical rainwater, and is made using a unique five-column distillation process, staying true to Cruzan’s dedication to creating the cleanest-tasting, highest-quality rum on the market. We can already imagine ourselves relaxing on the porch sipping one of Cruzan Rum’s delicious cocktails as we immerse ourselves in the warmth of the sun.

Cruzan® Blueberry Lemonade Cooler

2 parts Cruzan® Blueberry Lemonade Rum
3/4 part Fresh Grapefruit Juice
1 small pinch Sea Salt
Club Soda
Combine rum, grapefruit juice and salt over ice in a shaker. Shake vigorously for 10 seconds. Double strain into a glass over ice and top with club soda. Garnish with a twist of lemon peel.

Cruzan® Caribbean Dream

1 1/2 parts Cruzan® Blueberry Lemonade Rum
1/2 part Fresh Lime Juice
1/2 part Cream
Combine all ingredients over ice in a cocktail shaker. Shake vigorously for 10 seconds and double strain into a fluted shot glass. Garnish with freshly grated cinnamon and a speared Maraschino cherry.

“Cruzan continues to be a leader in the rum category and we see the demand for refreshing rum drinks continue to grow. This year, we created a new rum that would appeal to our loyal fans and new rum drinkers looking for a fun flavor option,” said Brendan Lynch, Senior Director of Rum & Cordials at Beam Suntory. “The combination of Cruzan Rum with sweet blueberries and fresh lemonade makes this perfect for anyone looking to create a refreshing cocktail that captures the spirit of the season.”

The new refreshing flavor is made from natural ingredients which includes cane molasses and tropical rainwater, using a unique five-column distillation process that stays true to Cruzan’s dedication to creating the cleanest-tasting rum on the market. The Cruzan Blueberry Lemonade Rum is available now, and retails for a very budget-friendly price of $14.99 per 750 mL bottle. For more information on Cruzan and their other 14 delicious rum flavors, visit www.CruzanRum.com.

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