Gala Gonzalez’s Nail Polish Collection w/ Color Club

Checking off something that is on our own bucket list is Spanish fashion blogger, Gala Gonzalez of, who is launching an upcoming nail polish collection, Gala’s Gems, with Color Club which was previewed at a Birchbox Birchbloggers event. We all know that Birchbox is a beauty lover’s go-to for a personalized way to discover, learn about and purchase the best beauty, grooming and lifestyle products, so highlighting this collaboration is no surprise. Along with a sneak peek of the collection, attendees got the opportunity to walk away with manicures with the gorgeous creamy, pearlized, pastel collection and a Q&A session between Birchbox co-founder Katia Beauchamp and Gala.

From left to right is Heirloom Pearls, Breakfast At.., Aquamarine Azulino, and Gold Struck. You can see the full beauty of Heirloom Pearls and also check out some video of the Q&A with Birchbox’s Katia and Gala below:

As you can tell, the 35yr old veteran nail lacquer company has re-branded its logo and packaging to truly embody “the future of color.” The new packaging now boasts a more fashion forward black and white logo and a sleek, modern bottle with white caps, allowing allowing each of their 250 nail colors to pop.

Color Club is available on and

love & polish,


FREE EVENT NYC: You’re Invited to Explore Birchbox Local, Sept 12th –16th

Love Birchbox? Love Beauty Products? How about FREE beauty products. Thanks to the wonderful, beauty-loving people at Birchbox, you guys get to enjoy what we’ve been enjoying this Fashion Week. A chance to enjoy a bit of shopping and pampering (makeup touch-ups and services) from some of your favorite brands like Stila, Jouer, Color Club, etc.

Birchbox is opening their very first store at Chelsea Market! Come explore Birchbox Local, where you can shop a collection of editor and customer favorites or create your own customized Birchbox for just $15.00. SIGN UP NOW to guarantee you enjoy a service, or stop by the adorable pop-up anytime to shop and say hello to their team of helpful staff. The Birchbox Local pop-up opens Thursday, September 12th and runs until September 16th (see the above flyer for address and details). While attending don’t forget to hashtag #Birchboxlocal via social media and share what you get.

Birchbox + Color Club Create Exclusive Nail Art Kit!

At Birchbox, the beauty discovery commerce experts, nail art is more than just a trend – it’s a must-have accessory that’s here to stay! The nail art obsession flourished in 2012 and will continue strong through 2013; to kick off the New Year, Birchbox has teamed up with Color Club to create a kit of nail art essentials that is sure to please nail artisans.

From striper brushes and dotting pens to beautiful gold leaf, Birchbox is giving you everything you’d need to create a super fun mani. The kit also features three of Birchbox’s favorite designs that you can recreate yourself – Edgy Black Pyramids, Classic Polka Dots, and Gold Foil Gradient

 Want to know what’s in this fun nail art kit? See below for contents Birchbox + Color Club’s exclusive kit:

-Nail Art Duo Pens in White and Black 
-Mini French Tip Polish 
-Mini Look Book Polish 
-Gold Flakes 

Want to learn more about this awesome kit? Visit for foolproof tutorials and more information!

Birchbox’s NYFW Sample Stop

During the craziness of New York Fashion Week, my favorite lounges to visit (when I could) was the Birchbox Sample Stop – a haven of beauty samples, hair, nail and makeup touch-ups by some of the most amazing beauty brands, charging stations and a dangerously delicious “candy shop”.

Guests were treated to touch-ups by Jouer, Kerastase, Oscar Blandi, Kiehl’s, Color Club, Aveda, Youngblood, Amika, Fresh, with stations that highlighted Eyebrow shaping by Benefit Cosmetics, a Boscia Blot Spot (which was definitely needed with the intense humidity we experienced during the week) and gorgeous manis by Color Club (they featured a great cobalt blue color called Insta-This– a must color to check out).

What was my favorite part of the Birchbox Sample Stop? The fact that we got to build our own Birchbox.  If you’re already familiar with this favorite luxe sampling company, then you know how fun it is to tryout new beauty launches and the anticipation of getting the perfectly wrapped package in the mail.

The Birchbox Sample Stop also allowed us to charge our mobile devices as well as ourselves, update our blogs, enjoy an actual lunch courtesy of  Wichcraft  (there’s normally no time to eat during NYFW) and reconnect with fellow media friends we hadn’t seen in a while. Thanks to Birchbox, I took home samples of Color Club’s Inst-This, Beauty Blenders, Boscia Blotting Sheets, Miracle Skin Transformer’s Hydroactive Microderm, Per-fekt Skin Perfection Gel and Oscar Blandi’s Volumizing Dry Shampoo Spray. Thanks Birchbox!!

Birchbox and Kelly Rutherford Hosts Gossip Girl Finale Screening

Kelly Rutherford (looking incredibly gorgeous in Valentino) surprised fans at the Birchbox hosted finale screening of Gossip Girl. Guests were treated to indulge in a few glasses of “Upper East Sider”, an absolutely delicious pink concoction which was the signature cocktail for the evening, yummy Baked by Melissa cupcakes and refreshing Soft Serve Fruit.

Along with the yummy treats, we were also treated to some amazing beauty treatments prior to the screening. Kerastase and Stila were on-site for hair and makeup touch-ups

Color Club gave polish changes and Caudalie gave floating hand massages

After the event, fans were gifted one of four different boxes that Birchbox and Gossip Girl teamed up to create, each with unique Gossip Girl-esque beauty looks inside – Black Tie Ball, Hamptons Beach Party, Book Club, Chic Sunday Brunch.