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YOU’RE INVITED: Kiehl’s LifeRide for amfAR’s Dedication of The AIDS Memorial Quilt

In 1987, Cleve Jones and friends came up with the idea for a memorial in memory of those who had died of AIDS so they will not be forgotten. This memorial is known as The AIDS Memorial Quilt. Twenty-seven years later and this extraordinary memorial, which includes more than 48,000 panels from every US State and over 28 countries, continues to be an uncommon and uplifting dedication to those who have lost their lives to AIDS. Now for the first time in nearly two decades, New York City will host The AIDS Memorial Quilt, with a display on Governor’s Island, thanks to Kiehl’s.

You are invited to join the riders of Kiehl’s LifeRide for amfAR at the open-to-the-public dedication of The AIDS Memorial Quilt on Monday, August 11th at 4:30 pm hosted by The NAMES Project Foundation CEO, Julie Rhoad. The event will feature a special Unfolding Ceremony and Reading of Names. The event also invites you to volunteer your time if you want to get involved at the dedication; please contact The NAMES Project Foundation at (404)688-5500 ext. 224 or volunteer@aidsquilt.org.

For those of who who can’t make it to this event on August 11th, The Quilt will still be on display on Tuesday, August 12th from 10am – 4pm.

EVENT ANNOUNCEMENT | Kipling to Launch #MyKiplingBag Tour in NYC

Attention Kipling fans, starting November 12th and on through November 14th, Kipling invites you to their first ever pop-up in NYC. Get ready to enjoy an immersive, interactive journey through #MyKiplingBag. Over the course of three days, a fully branded Kipling pop-up space will be filled with playful activities. Attendees will get to enjoy complimentary on-site monogramming, surprise performances, transformative makeup vanities, visual sensationalism, bountiful bites, and crowd-sourced inspiration. Imaginative, individualized experiences like comedic personality readings are bound to stimulate the senses – and create a truly “out of the bag” adventure.

Kipling celebrates each individual’s special connection to his or her Kipling bag through the above mentioned activities and introduces its new Monogram Collection on www.kipling-usa.com which is launching this holiday season, giving consumers the opportunity to take personalization to the next level – all with the click of a button.

The excitement continues into the digital space with colorful content central to #MyKiplingBag shared across all platforms by guests at the event. Fans of the brand nationwide will have the opportunity to participate in a #MyKiplingBag sweepstakes. Tune in to @KiplingUSA on Instagram, Facebook, Twitter, and Pinterest for more.

President of Kipling North America Julie Dimperio comments: “We have learned that when consumers know us, they love us. We are giving them a chance to interact with us in three key markets.” Following the New York pop-up, hop on a plane down to Hawaii for a night of luau fun or hitch a ride to Miami for a festive Latin breakfast full of flare because Kipling will be taking the party south come December. No matter the city, it’s bound to be a wildly quirky and fabulously fun time.

To RSVP and attend this wonderful event, click on the image above or click here – http://mykiplingbag.com/.

EVENT ALERT: Tweezerman & Isaac Mizrahi Host Launch Event at Sephora Times Square

Calling all fashion lovers and Isaac Mizrahi fans! Sephora and Tweezerman gives you the chance to meet the famed designer from 5-6pm on September 27th at Sephora Times Square (1500 Broadway) when you make any purchase from the fun and whimsical, Limited Edition 2013 Limited Edition Designer Series Collection (the Filemate is only $5.00). Attendees will enjoy complimentary brow services from 2-6pm from Tweezerman’s expert Brow Artists.

Isaac Mizrahi brings his adventurous and humorous flair to the premium quality beauty tools featuring neon-bright Splatter Paint and colorful Candy Buttons prints. What’s more the first 100 attendees will take home a complimentary Fabulous Isaac Mizrahi Rollerball fragrance. You can’t pass up this amazing opportunity to meet a fashion and style icon. Here are the details again:

  2-6pm – Free brow shaping 
                5-6pm – Meet Isaac Mizrahi with your purchase

Friday September, 27th
Sephora Times Square
1500 Broadway
(Between 43rd and 44th)

The Tweezerman and Isaac Mizrahi 2013 Limited Edition Designer Series Collection includes the award-winning Slant Tweezer ($25.00), Mini Slant Tweezer ($15.00) and Filemate Nail File ($5.00), all available exclusively at Sephora and Sephora.com.  Follow @Tweezerman @IsaacMizrahi and @Sephora on Twitter with hashtag #IsaacLovesTweezerman.

FREE EVENT NYC: You’re Invited to Explore Birchbox Local, Sept 12th –16th

Love Birchbox? Love Beauty Products? How about FREE beauty products. Thanks to the wonderful, beauty-loving people at Birchbox, you guys get to enjoy what we’ve been enjoying this Fashion Week. A chance to enjoy a bit of shopping and pampering (makeup touch-ups and services) from some of your favorite brands like Stila, Jouer, Color Club, etc.

Birchbox is opening their very first store at Chelsea Market! Come explore Birchbox Local, where you can shop a collection of editor and customer favorites or create your own customized Birchbox for just $15.00. SIGN UP NOW to guarantee you enjoy a service, or stop by the adorable pop-up anytime to shop and say hello to their team of helpful staff. The Birchbox Local pop-up opens Thursday, September 12th and runs until September 16th (see the above flyer for address and details). While attending don’t forget to hashtag #Birchboxlocal via social media and share what you get.

LA Event Alert: Kiehl’s LifeRide Finale: Celebrities Join Celebration for amfAR

Hello Los Angeles. I have a great event for you and it is FREE. To cap off their nine-day philanthropic motorcycle ride from Seattle to LA to raise funds and awareness for amfAR, Kiehl’s is putting on an exciting PUBLIC finale event at The Grove in Los Angeles. The free and open to the public event, held August 8th from 12-3pm, includes a celebrity ride up (celebrity riders listed below), a check presentation ceremony with Global Fundraising Chairman Sharon Stone, performances by Kelis and DJ Spinderella, an interactive photo booth with Harley-Davidson, temporary tattoo artists and more.

To help further support Kiehl’s has introduced a Limited Edition Ultimate Strength Hand Salve, a new, jumbo size of the company’s classic formula and customer favorite. 100% of the net profits from the sale of this product, up to $25,000, will benefit amfAR.

This year’s celebrity riders include John Corbett, Gilles Marini, Kurt Yaeger, Grant Reynolds, Kiehl’s President Chris Salgardo, amfAR CEO Kevin Robert Frost, Teddy Sears, Ben Cohen, Jon Beck, Conrad Leach, Tricia Helfer, Jason Lee and Katee Sackhoff.

Kiehl’s will also offer a celebration discount of 15% off all purchases, with the exception of charitable products and value sets, all day on Thursday, Aug. 8, and will donate that 15% difference to amfAR, up to the $125,000 total donation.

For more information about LifeRide and how to get involved in the fight against HIV/AIDS is available at www.kiehls.com.

TODAY – ARMANI EXCHANGE Launches A|X Music Soho Series

Armani Exchange, one of the world’s top fashion brands, has announced The A|X Music Soho Series, a monthly in-store event program that showcases cutting edge electronic music talent at the brand’s flagship New York City location. Beginning Saturday October 22nd, some of the world’s most buzzed-about names in dance music will perform intimate DJ sets at the Armani Exchange Soho store, during daytime media events free to the public. Each event will be complemented with custom promotions allowing customers exclusive artist content as well as retail incentives from Armani Exchange. Red Bull also supports this event series.

The A|X Music Soho Series launches with Fool’s Gold artist LA RIOTS on October 22, closing CMJ 2011, from 5pm-9pm, with support from Dim Mak artist THEM JEANS.

To RSVP for this FREE event please visit: http://www.ugpresents.com/axmusicsoho. Enjoy complimentary beverages provided by RED BULL

The Target® Kaleidoscopic Fashion Spectacular Lights up New York City

On August 18th, Target, who has been taking over New York City by storm with its designer collections collaboration launches and store openings will light up the city that never sleeps (but always shops) with a spectacular light show on the southern facade of The Standard, New York.

At 9:00 pm EST at The Standard, located at 848 Washington Street in New York, with what is surely to rival the annual Macy’s Fireworks display, “66 dancers dressed in the latest styles will perform dazzling choreography synchronized with fast-paced lighting patterns set to an original music score in 155 rooms of The Standard. A simultaneous presentation will take place at the street level where models wearing 25 of the hottest looks from the fall Target lineup will appear in a nine-room replica stage that mirrors the windows of the hotel.”  Don’t worry, you out-of-towners will not be left out – you will be able to experience this one-of-a kind event via a live-streaming broadcast at Target’s Facebook page: Target.com/spectacular. For all you twitter addicts, you will be able to keep up with everything or adding your own experiences by using hashtag #tgtspectacular.

The Target Kaleidoscopic Fashion Spectacular will feature fashion-forward, on-trend looks from men’s and women’s collections from Target brands Mossimo®, Merona®, Converse® One Star®, Xhilaration®, Pure Energy and Liz Lange for Target® as well as accessories. Everyone will be able to log on to Target.com following the show to pre-order select fall fashions. You’ll be happy yo hear that the event is free to the public and guests are invited to experience the show live at viewing parties in the surrounding neighborhood on Little W 12th Street (between Washington Street and 10th Ave).

About Target

Minneapolis-based Target Corporation (NYSE:TGT) serves guests at 1,743 stores in 49 states nationwide and at Target.com. Target is committed to providing a fun and convenient shopping experience with access to unique and highly differentiated products at affordable prices. Since 1946, the corporation has given 5 percent of its income through community grants and programs like Take Charge of Education®. Today, that giving equals more than $3 million a week.