Duane Reade Introduces iBeacon to its #DRMobileApp

I am a member of the Collective Bias® Social Fabric® Community. This shop has been compensated as part of a social shopper amplification for #CollectiveBias and its advertiser.

Duane Reade has been making New Yorkers’ lives easier for decades but now the chain of pharmacy and convenience stores has a new way to get what we need, faster and easier thanks to a new iBeacon update to its mobile app. With this mobile app update to the #DRMobileApp, New Yorkers are rewarded with a Duane Reade shopping experience better than ever before. What’s new in the version 2.0? You can browse the store’s weekly ads and clip coupons and add them directly to your Wellness Balance Card, you have the ability to quickly print your photos from Instagram and your phone’s gallery to create photo cards, collage prints, posters, and canvas prints, you be reminded when it’s time to take your medication, and get points by logging in your activities such as walking/running, and setting activity goals.

While shopping at one of their many locations, the app also gives you access to lots of tools you need, like prescription refill by scan, creating your shopping list, keeping track of your points balance, locating which of the many Duane Reade locations are closest to you, and our favorite, the app lets you know what items are on sale based on your previous purchases. As a purchaser of numerous beauty items at our usual Duane Reade location, 42nd & 8th, we received instant notification that one of our favorite brands, Revlon, had items on sale. A quick trip to the LOOK beauty floor of Duane Reade led me to the aisle containing Revlon’s products.

The app gave us the option to clip the coupons (or unclip them if we changed our mind about purchasing) and automatically attach them to our rewards card thanks to iBeacon. This update to the #DRMobileApp greatly improves Duane Reade’s customer engagement and it’s the loyalty card program. Using our clipped coupons, we saved $1.00 each on a Revlon Super Lustrous Lipgloss and Revlon Nailart Suncandy Nailpolish.

Checkout is when we usually pray we have our rewards card on us to get it scanned for possible savings (that’s if we didn’t lose or forget it in another bag) but thanks to the Duane Reade app, all we had to do was have the barcode scanned to get the coupon savings as well as our points from the purchase.

Although we weren’t in the market to print any photos, take any medication or prescription pickups, we couldn’t help but check out those features, along with checking out our new points balance after this purchase.

The new iBeacon features are only available in 10 Duane Reade locations including 42nd and 8th, 36th and Broadway, 58th and 8th, 50th and Broadway, etc. If you’re like us and frequent Duane Reade as often as we do, you definitely need to download this app.  Not doing so may have you missing out on some wonderful savings. get the app here – https://itunes.apple.com/us/app/duane-reade/id600039876?mt=8.

Go Bright and Lightweight for Spring w/ Susan Posnick & KISS Products

Spring is here, the sun is out and it’s time for you to lighten up and stand out…..and we’re not talking weight-loss or fashion, we mean beauty. For those of you who are tired of the darkness and somber feel of the cold months and are ready welcome spring will love the bold, bright colors of Susan Posnick COLORESSENTIAL Lipsticks ($19.00) in Shanghai, Paris and Miami (left to right).

Combining the finest natural ingredients with leading technology, theses bright, bold shades perfectly complements any complexion as they adapt to every lip color. These moisturizing lipsticks, formulated with Olive Oil, minerals, vitamins A and E, re-hydrating antioxidant Paracress, and pomegranate, are guaranteed to give you the perfect pout this spring.

The COLORESSENTIAL Lipsticks pairs perfectly with the versatile, Susan Posnick COLORDUO ($24.00) double-sided lip pencil. Go from day to night with rich, long-wearing color that is ultra-creamy and boasts deep moisture with the added benefit of a lip plumping agent.

While you’re going bolder with lips, continue shedding those winter layers by going mascara-free, without losing the stunning look of fuller lashes. Keep a fresh flirty face with these feathered lashes from KISS products. The real-like KISS Looks So Natural Lashes ($3.99) blend seamlessly with your own lashes giving you that “barely there” makeup look.

Get these light and soft lashes, and KISS’s Strip Lash Adhesive ($3.99) at Walgreens and CVS.

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You’re Invited: The Makeup Show Gala

Calling all NYC beauty lovers! Gather your best beauty-loving friends, your chicest couture and celebrate all things beauty while supporting a great cause at The Makeup Show Gala. Mix and mingle with fellow makeup addicts, artists, and peers, as well as industry insiders while dressed to the nines. We’re sure you’ll gasp as you feast your eyes on live model sculptures that will celebrate bright color, bold statements, theatricality, high fashion and haute couture. Enjoy an array of heavenly cocktails, exquisite hors d’oeuvres, a great night of dancing, and bidding on silent auctions…….all for only $50.00 per ticket.

As an attendee of The Makeup Show Gala, you will be among the first in New York to get a preview of “The Makeup Show’s Icon Gallery: Beauty and Soul” at the New York premiere gallery featuring a never before seen glimpse into Kevyn Aucoin’s amazing personal and professional life.

Participating cosmetic brands, including Obsessive Compulsive Cosmetics, Temptu PRO, and MAKE UP FOR EVER, will come together to celebrate the theme “Colour Couture: Beauty and Beyond” through body painting, mask making, theatrical, beauty and editorial makeup. A portion of the night’s proceeds and silent auction, featuring items ranging from unique experiences and exceptional product packages, will be donated to Charity: Water.

Located in the home to The Makeup Show, Metropolitan Pavilion. The Makeup Show Gala will take place Friday, May 2nd, from 6pm – 9pm on the 5th Floor, entrance at 123 W. 18th Street. To purchase tickets or for additional information contact jeremy@themakeupshow.com.

The Makeup Show Gala is sponsored by: Shelly Taggar, The Makeup Show; Alan Boss, Metropolitan Pavilion; Turner Floyd, MAKE UP FOR EVER; Michael Paviadakis, Crown Brush; David Klasfeld, Obsessive Compulsive Cosmetics; Michael Benjamin, Temptu PRO; and Brian & Paul Esper, Frends Beauty Supply.

Space is limited. Do not miss your chance to attend this fabulous event.

What New in Beauty | Talika Zero Stretch Mark & Orlane Paris Poudre Libre

We love sharing what’s new to the beauty world, especially if its something we’re excited about. Today, we bring you two products from two of our favorite french beauty brands that we are majorly obsessed with – Talika and Orlane Paris. Today we’re highlighting a new body care product from Talika to combat stretch marks and a makeup product from Orlane Paris for a glowing but matte complexion.

TALIKA Zero Stretch Mark

There’s no argument that we would pay a kings ransom to get rid of stretch marks. These annoying skin “road marks” are actually caused by a permanent contraction of the fibroblasts, which then produce dysfunctional collagen and elastin, giving the skin a grooved effect with a purple-blue then pearly white appearance. Talika has isolated an active ingredient able to reverse the process causing the appearance of stretch marks – D-STRETCH® – and has incorporated it into a concentrated anti-stretch mark formula which over time restores your skin to its original appearance while firming, softening, moisturizing and nourishes skin. Zero Stretch Mark “relaxes” fibroblasts by 27%, right from the first application and doubles the level of functional collagen.

ORLANE PARIS Poudre Libre Transparent Loose Powder

This feather-light loose powder fits all skin tones, keeps your makeup in place longer, and blurs and diminishes the appearance of wrinkles and imperfections, and enhances tone. Enjoy a perfect complexion and a “peachy” look to the skin from morning to night.

What do you think about these new beauty products?

BEAUTY EVENT ALERT: The Makeup Show NYC Returns May 4th and 5th

Hello beauty lovers, the time has come for the greatest beauty show to return to NYC once again.  The Makeup Show NYC returns on May 4th and 5th with tons of new beauty products being featured, some launching exclusively at the show. Top beauty brands continue to come back to the must-attend show to launch their newest, and showcase their most coveted products. Returning beauty brand favorites include Obsessive Compulsive Cosmetics, Ofra, Kett, and more, all of who will showcase their latest launches to the pro-community and beauty-loving consumers. A few of the products you can find at the show include:

OFRA Cosmetics is launching their Foundation Stick (pictured below) in 7 new shades, exclusively at The Makeup Show NYC

This is a creamy, oil-free foundation stick that will glide on with the ease of a cream. With a built in primer for a long-lasting wear, the stick provides a silky texture and sheer-to-full coverage.

CLEANSE by Lauren Napier will also be launching exclusively at The Makeup Show NYC.

This premium skincare product (pictured above) is like no other; its single use technology allows you to cleanse on-the-go. Whether you take one or three, the wipes remain saturated and ready for use.

Sephora Collection will be showcasing the PRO makeup brush collection along with a special edition 5-piece kit, created exclusively for The Makeup Show. Experts from Sephora PRO, as well as Sephora’s national artistry team, will be on hand to share their extensive knowledge and best practices on how to use, maintain and clean Sephora PRO brushes along with a demo of how they are made. As a Makeup Show NY attendee, you will be able to purchase a selection of the Sephora Collection PRO brushes along with the limited edition set for a discounted price of 40% of retail.

Kett Cosmetics will be showcasing their recently launched Crème Correctors. The Crème Correctors will conceal, correct, and neutralize under eye discoloration with their signature waterproof formula and are enriched with vitamins a, c, e and licorice root extract.

Obsessive Compulsive Cosmetics will be launching their summer collection at The Makeup Show NYC! Don’t miss their booth to pick up these popular products that are sure to sell out!

CATTIVA Cosmetics recently launched a beautiful Lip Kit, which includes a number of lip products all offered at a special price! Be sure to pick yours up at The Makeup Show NYC.

TEMPTU Pro will be featuring their new 2.0 Starter Kit which comes equipped with two airbrush guns. This is a must have for any pro!

The Makeup Show NYC will be held on Sunday, May 4, 2014 from 9am to 6pm and on Monday, May 5, 2014 from 9am to 5pm at Metropolitan Pavilion, 125 West 18th Street, New York, NY. For a complete list of participating brands, educational speakers, schedule of events and prices, please visit www.themakeupshow.com.

Sweet Smelling Easter Treats from Yardley London

Who says Easter treats only have to just have to taste delicious; they can smell delicious too! If gorging on sweets, tirelessly egg painting, and egg hunting this Easter is not your thing. Why not settle for a relaxing goodie basket filled with skin soothing Yardley London Bath Bars in a variety of yummy scents.

Established in 1770, Yardley London is one of the oldest cosmetics, perfume and toiletry companies in the world; their bars are made with essential oils and skin loving ingredients that help smooth your skin and soothe your mind; their creamy body washes and fragrant shower gels boasts gentle, natural extracts and rich moisturizers that pamper the skin in sumptuous aromatherapeutic pleasure. Their bath bars come in two collections, Botanical Bath Bar Collection, and Premium Bath Bar Collection. Today we highlight scents from the Botanical Collection, including a favorite we grew up with, the Oatmeal & Almond bath bar, a rich, exfoliating bar with enriched with sweet almond and oatmeal.

These sweet-scented bars of cleansing delights come in a total of seven varieties including:

NEW Shea Buttermilk Sensitive Skin

Jasmine Pearl

English Lavender

Oatmeal & Almond

Fresh Aloe & Cucumber

Lemon Verbena

Pomegranate Rose

All varieties are available for $1.49 each at mass retailers nationwide.

NYC EVENT ALERT: Kiehl’s, Jeremy Piven, Nina Agdal & Flywheel “Ride for Charity”

Kiehl’s since 1851 has partnered with #PowerCouple Actor, Jeremy Piven and Nina Agdal, 2014 Sports Illustrated Swimsuit Issue cover model, to ride Flywheel cycling bikes at the Kiehl’s Flagship store to raise donations for Food Bank for New York City – one of the country’s largest hunger-relief organizations working to end food poverty throughout the five boroughs. This amazing event is open to the public and you are invited to ride! Simply attend the event and take a turn to “Ride for Charity”!

**Kiehl’s will donate $150 for every 15 minutes of cycling to Food Bank of New York City on behalf of Nina and Jeremy, as well as any customers who ride.**

The event takes place this Thursday, April 17, 2014, from 12:00 PM – 8:00 PM. Everyone who attends will enjoy the following:

  • See Jeremy Piven, Nina Agdal and additional surprise guests riding Flywheel bikes inside the Kiehl’s store
  • Complimentary healthy skin checks for customers before and after rides
  • Deluxe samples of Kiehl’s #PowerCouple products: Powerful Strength Line Reducing Concentrate & Midnight Recovery Concentrate for all customer riders
  • Complimentary Flywheel classes for all customer riders
  • Complimentary refreshments courtesy of Juice Press

To participate, just pop by the Kiehl’s Since 1851 located at 109 Third Avenue @ 13th Street where 15 minutes of your time will help raise money for this amazing charity organization. Share your flywheel experience via social media by tagging @Kiehls on Twitter and @KiehlsNYC on Instagram using #KiehlsCycles and #PowerCouple

RoC Brand and Duane Reade #Eyes4NYC Giveaway

I am a member of the #CollectiveBias® Social Fabric® Community. This shop has been compensated as part of a social shopper amplification for Collective Bias and its advertiser.We are all too familiar with late nights sitting in front of a computer editing photos, researching articles and updating our site. The end result is lack of sleep and some very tired looking eyes. If you’ve ever had to stay up late working, studying or just enjoying some late night partying, you know just what we’re talking about. Several late nights lead to dark circles, puffiness, and over time crow’s feet, dryness, dull skin, and wrinkles around the eyes. Thanks to #CollectiveBias, RoC Brand, and their amazing anti-aging eye creams, we’re on our way to younger looking eyes…..and you will too when you win our RoC Brand and Duane Reade #Eyes4NYC Giveaway – an estimated retail value of $143.94.

giveaway

That’s right, one lucky winner will win the above amazing prize pack, consisting of RoC® RETINOL CORREXION® Eye Cream,  RoC® MULTI CORREXION® 5 in 1 Eye Cream, RoC® RETINOL CORREXION® Sensitive Eye Cream, RoC® RETINOL CORREXION® Deep Wrinkle  Daily Moisturizer with SPF 30, RoC® RETINOL CORREXION® Deep Wrinkle Night Cream, and RoC® RETINOL CORREXION® Deep Wrinkle Serum.

So just how amazing are RoC Brand’s anti-aging products? Start by getting to know more about what’s in the awesome RoC Brand prize pack that we’re giving away.

RoC® RETINOL CORREXION® Eye Cream – combines an exclusive pure retinol and an essential mineral complex that is clinically proven to visibly reduce the signs of aging in the eye area.

RoC® MULTI CORREXION® 5 in 1 Eye Cream – features Hexinol™, an anti-aging breakthrough technology that visibly reduces dark circles and under-eye puffiness caused by biological stress.

RoC® RETINOL CORREXION® Sensitive Eye Cream – designed specifically for retinol-sensitive skin and retinol beginners, it diminishes fine lines, wrinkles and crow’s feet with virtually no irritation.

RoC® RETINOL CORREXION® Deep Wrinkle Night Cream – pure Retinol and an essential mineral complex clinically shown to firm the upper layers of your skin and visibly reduce even the deepest of wrinkles.

RoC® RETINOL CORREXION® Deep Wrinkle Daily Moisturizer with Sunscreen BROAD SPECTRUM SPF 30 – visibly diminishes deep wrinkles with pure retinol while it delivers a very broad and photostable UVA and UVB protection with an SPF 30

RoC® RETINOL CORREXION® Deep Wrinkle Serum – thanks to its pure retinol, this serum visibly reduces fine lines and deep wrinkles, and expression lines are smoothed and signs of photodamage are diminished.

RoC Brand and Duane Reade will be hosting an upcoming Twitter Party with Board Certified Dermatologist, Dr. Debra Jaliman (@DrDebraJaliman) on April 24th from 1:00 pm – 2:00 pm EST, follow along and join in with hashtag #Eyes4NYC. RoC and Duane Reade will also hold an in-store event on at the Duane Reade on Wall Street on May 1st from 6:00 pm – 7:00 pm that is open to the public, it’s a great time to learn all about the brand from the experts.

As stated at the beginning, one lucky reader will win the amazing skincare prize pack featured above. To enter, see the Rafflecopter entry below