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The First Reports Of Facebook Dating Are In: Is It Worth It?

Facebook Dating has only been released in a select number of countries, but already we’re learning about the overall user experience. Now that the beta of Facebook’s dating app has hit Canada, the first Canadian users have begun to weigh in.

The verdict? It’s on par with other online dating apps, but a few bugs in the system make it difficult to use.

Journalist Ebony-Renee Baker details her interaction with the app in a recent Vice article. In true Vice fashion, she holds nothing back. She paints a vivid picture of lovelorn Millennials love-hate relationship with dating apps. Baker says Facebook Dating needs to fix the bugs to make it more usable, which is typical when tech companies are testing a new app.

Woman using dating app and swiping user photos

“When I select my distance preference to be within 40 km, age range from 26 to 35, and height within a solid 5’11 to 7 … feet tall, half of my suggested matches are basically the opposite of that. Instead, I’m getting dudes like 44-year-old Stephane from small-town Ontario, and wee Peter at 5’5″ even though I asked for them not to be there — no offence, guys,” Baker reports.

On top of that, Facebook Dating forces the user to send messages immediately to those you have tapped “interested” in. This means that you don’t match with someone to begin talking to them — as soon as you hit “interested,” a user can message whomever they want.

While this might open the door for people you may not have considered, this is inherently different from the match-to-talk options already proffered by more popular dating apps.

Countless people use online dating to find matches in real life. In fact, over one-third of married couples in the U.S. met through a dating site or app. Among those who identify as LGBTQ+ couples, almost 70% of them met online.

But that doesn’t mean those couples had to filter through plenty of bad dates, bot accounts, and creepy messages to get there.

Despite Ebony’s lackluster opinion on Facebook Dating, she did manage to go on one date with a man who lived down the street from her. Of course, it didn’t work out, but at least he wasn’t one of the 70 million bots Twitter has gotten rid of this year.

This is a stark contrast to the way couples met in the 1990s. In fact, more than 40% of couples met their partner through friends, followed by 20% of people who met in bars. But then again, the average cost of a honeymoon wasn’t more than $4,000 either.

It’s apparent that online dating isn’t going anywhere. But the final judgment on Facebook Dating? It seems like it’s too soon to count it out just yet.

Once the app fixes its bugs and spreads to more countries, the best thing we can do is try it for ourselves and form our own opinions. And write about it for the benefit of the rest of the world.

Beauty Q&A Session w/ Alberto VO5

Hello beauty lovers, got a great beauty Q&A Session coming up with Alberto V05 on Facebook. If you’ve always wanted effortless beachy waves, learn how to really fight frizz, protect your hair from UV rays and more, then get ready for the inside scoop from Hair Stylist Chris Lospalluto and Jessie Artigue from Style & Pepper on Tuesday, August 14 at 9pm EST.

Don’t pass up the chance to get all your beauty & haircare questions answered live and get some great tips.

NIVEA Lip Care Design Your Own Cap Contest

To be in the presence of great creative minds is a wonderful thing, especially when it comes to fashion. I had the unique pleasure of attending an event to preview Nivea Lip Care’s Design Your Own Cap Contest called “Kiss of Style Cap Contest” with fashion designer, Charlotte Ronson.

Starting August 1st and ending on August 22nd, you can log on to www.facebook.com/NIVEAUSA to create your own Nivea Lip Care Cap.

Choose from hundreds of designs in the following design categories – Basics, Glamour, Graffiti, Romantic, Nature and Rock N’ Roll – all of which you can change the size, color and direction of. Why not show your creative side and go wild – no design is too outrageous.


On September 5th, Nivea’s panel of judges, along with Charlotte Ronson, will select and announce the top 10 finalists and you can start voting for your favorite designs. On September 20th, the lucky winner of the “Kiss of Style Cap Contest”, whose design will be available for sale in 2013, will be revealed.

You don’t have to be a creative genius (you can tell by my designs below) to create something special and possibly be the winner. Why not see your creation on the shelves of mass retailers everywhere.

I can’t wait to see who will win. It may be one of you my dear readers. Good luck to you all.

55DSL Hosts LeLe Saveri Live Q&A on Facebook

55DSL will host a one hour live stream Q & A with photographer and star of Kids In Italia, Lele Saveri on the 55DSL Facebook page this Wednesday at 3pm GMT / 10am EST.

Lele Saveri is an Italian photographer who divides his time between Milan and New York. Working around the world he has shot for the likes of Rolling Stone, NME and VICE. The film follows him as he explores and shoots traditional Sicilian festivals for his forthcoming book.


To log on to the live stream on Wednesday, click on this link to the 55DSL Facebook page –
http://www.facebook.com/FiftyFiveDSL?sk=app_142371818162 or simply press play and enjoy directly below

55dsl on livestream.com. Broadcast Live Free

The “Kids In Italia” project is supported by the “55DSL Italian Friends and Family” t-shirt series, celebrating the most original stuff happening in Italian street culture today as seen through the eyes of its global creative community. 55DSL tracks down the next generation of Italian street culture ambassadors and explore the environments in which they play.

BRUT Launches BNN – The BRUT News Network!

BRUT, the brand that has defined the essence and strength of masculinity recently held an event to celebrate the launch of their new campaign, the BRUT News Network (BNN). The new network, hosted on Facebook at Facebook/BRUT is BRUT’s own news network totally dedicated to dudes, which features original video content that is part sports and part humor like the recent hilarious Jet Pack Fail Video (click on BRUT’s Facebook Wall if you haven’t seen it)

The BNN campaign, created by Sigma, features hosts, Bob and Ned (pictured above), who loves sports, explosions and people falling down as much as the next guy, grab audience’s attention by providing two-minute videos of comic relief with episodes featuring topics such as Parkour, extreme sports fails, office pranks and more.

ESPN anchor Adam Schefter was in attendance to help co-host the BNN launch with Bob and Ned

Photo Credit: Shawn Punch Fashion Photography

BRUT’s BNN Campaign follows its successful BRUTSlap.com platform, which allowed consumers some stress relieving interactive slapping.

Miracle Skin Transformer is Looking for the Next Miracle Man

Hello you gorgeous eligible men, Miracle Skin Transformer Men SPF20 is looking for the Next Miracle Man. Guys, if you have great skin, all you have to do is upload a photo of yourself (or ladies – your man) to the Miracle Skin transformer Facebook Page (make sure you “Like” their page first). Tell them your (his) skincare secret in 20 words and their favorite response will win a year’s supply of MST Men and be the face of their men’s website and promotional materials. You have until May 5th, 2011 to enter – better hurry.


What is Miracle Skin Transformer Men SPF20? A one-step application daily skin treatment that gives men’s skin everything it needs to look, feel and stay vital. It is the first-ever, naturally derived silicone skin treatment with powerful protection and hydration benefits designed for men’s skin. It instantly enhances the skin with an antioxidant-rich natural moisturizing base, skin smoothing elements and a powerful UVA/UVB SPF 20.

Exclusive LOFT Friends and Family Discount – TODAY ONLY!!

For the first time ever, LOFT is giving their Facebook fans the opportunity to pre-shop a great offer one day ahead of everyone else! LOFT’s Friends and Family sale will be running starting tomorrow, Tuesday, April 5th thruough Sunday, April 10th but all Facebook Fans will be able to pre-shop the sale TODAY.

To take advantage of this great sale, click on LOFT Facebook’s Fans Only tab to retrieve the exclusive in-store and online code. Not a fan? Hurry and becomeone now!!