Black-Operated Brands You Can Support Today

Put Your Money Where the Movement Is: Black-Operated Brands You Can Support Today

In response to the murders of George Floyd, Breonna Taylor, and so many others, people across the United States have started speaking out against police brutality in Black communities. The past few weeks have seen protests in every state in America and in at least 40 countries around the world, countless petitions to get justice for Black Americans who have been killed by the police, and crowdsourced lists of organizations to donate to. As the initial wave of protests subsides, many people have been wondering how they can continue to fight against racial disparities in this country.

Black-Operated Brands You Can Support Today

In addition to keeping this necessary conversation going even as the media cycle focuses less on the protests, a great way to help ensure that Black communities receive the reparations they deserve is to support Black-owned and Black-operated businesses. Whether you physically go to businesses in your community or you support businesses across the country by shopping online, you can fight inequality in the long-term by putting your money where your mouth is and giving Black businesses your hard-earned cash. There are 30.2 million small businesses in the U.S. and all it takes is a simple Google search to discover which of these are owned and run by Black entrepreneurs. To get you started, here is just a small list of some of our favorite Black-owned and Black-operated brands.

Castamira Swimwear

Castamira Swimwear - Black-Operated Brands You Can Support Today

Chantel Davis, a Jamaican-born model, founded this luxury swimwear brand in 2017 and hasn’t stopped her entrepreneurial efforts since. Davis wants Castamira to be a swimwear company for all women, regardless of their size, shape, or skin color. Before she founded the brand, Davis went to university and then signed with Wilhelmina Miami to work as a model for three years.

After seeing the same thin body type over and over again in the modeling industry, Davis was inspired to launch a swimwear brand that aimed to make all women feel comfortable, sexy, and confident in their own skin. Davis designs Castamira swimsuits so that they highlight the small of the back, support the bust, embrace curves, and elongate legs. Every inch of these swimsuits is catered to the female form so that any woman can have fun in the sun while feeling undeniably beautiful.

The Doux

The Doux Haircare

The Doux is a professional approach to curly hair that delivers real results without all of the hype. Maya Smith, a licensed cosmetologist, developed The Doux in a textured hair salon with extensive research and development and thousands of transitioned clients. Smith developed The Doux to treat any style of hair, whether it has natural curl definition or it’s been thermally straightened. With Smith’s innovative product, she’s squashed the battle between straight and curly and proved that any kind of natural is beautiful.

Black Girl Sunscreen

Shontay Lundy's Black Girl Sunscreen

Shontay Lundy created Black Girl Sunscreen in 2016 to help Black people protect their skin against harmful UV rays. Lundy formulated this sunscreen specifically for darker skin tones so that it doesn’t leave a white residue or cast after you apply it. Whether you love laying out on the beach or you’re among the 162 million people who make up the U.S. civilian labor force and spend your working hours out in the sun, you can use this sunscreen to protect your skin. It is also reef-friendly, as it is made with an all-natural formula free of harmful parabens and fragrances.

JustFab

Black-Operated Brands You Can Support Today

JustFab is a fashion-subscription e-commerce site that provides members with a personal shopping experience and is part of TechStyle Fashion Group’s portfolio of brands, which also includes Savage X Fenty, Fabletics, and ShoeDazzle. Daria Burke helps ensure JustFab’s success as their Chief Marketing Officer (CMO). In this position, Burke oversees all marketing functions and pilots JustFab’s global brand awareness and positioning.

Prior to joining JustFab in 2019, Burke led various fashion and retail advertising partnerships at Facebook and Instagram; was a founding team member of Rent the Runway, and served as Head of Beauty Strategy, Innovation, and Experience at CVS. Although Burke is early in her career at JustFab, she is sure to give the fashion brand a boost with her extensive expertise. Bet you didn’t know, JustFab was a Black-operated brand.

Mielle Haircare

Mielle Haircare

With a focus on health from the inside out, Mielle products have shaken up the hair care market since the company’s 2014 launch. Monique Rodriguez is the company’s founder and CEO and used her nine years of experience as a registered nurse to create a line of natural beauty products for all hair types. At an affordable price, you won’t need to pawn precious stones to get the cash you need to purchase Mielle products. You can easily find these natural products at major stores like Walmart or purchase them online to support Rodriguez and her business directly.

Glam Body

Danika Berry's Glam Body

Danika Berry created Glam Body in 2017 with the goal of making skin look and feel better with natural ingredients. Glam Body’s coffee scrubs are vegan and cruelty-free, containing jojoba oil, coconut oil, and coffee. This combination of ingredients helps fight stretch marks, cellulite, hyperpigmentation, eczema, dull skin, and aging effects.

French Deal

French Deal Mens Fashion

Steeven Kodjia started in a competition-winning dance crew at the O’Tentick dance company, a Parisian-based dance studio. While he performed at concerts and in music videos, he developed a strong interest in men’s fashion. After frequent trips to New York City to search for streetwear styles he couldn’t find elsewhere, he decided to start his own fashion label, French Deal.

French Deal is based on Parisian hip-hop looks and VOLUME 4, Steeven’s latest collection, aims to shine a positive light on Africa. With this collection, Steeven wants to challenge stereotypical beliefs to prove that Africa has an amazing fashion scene with a rich history and culture.

Glow by Daye

Glow by Daye Hair Tools

Glow by Daye is a brand that sells high-quality hair maintenance tools and products to help you meet your hair goals. Ranay Orton, a self-proclaimed lazy natural, wanted simple solutions to care for her hair and didn’t find them on the market. So, she created her own. Whether your hair goals are focused on length, moisture retention, or prolonging hairstyles, Orton’s products are designed to help you.

Rucker Roots

Rucker Roots Haircare

Sisters Ellen Rucker Sellers and Ione Rucker-Jamison launched Rucker Roots, a line of healthy products to help all hair types. Their products are derived from vegetable roots, such as ginger root, carrot root, and turnip root. You can shop the Rucker Roots collection for individual shampoos and conditioners or for multi-step systems to boost your hair’s health.

Whether you want to treat yourself to a piece of luxury fashion or you’re looking for affordable products to use in your daily life, you can support Black businesses. Use these companies as a starting point and remember to share your favorite brands with your friends and family. By creating a network of financial support for Black-operated businesses and recognizing the achievements of Black entrepreneurs, we can help Black communities thrive.

Revlon Grey Hair Cover Up

The Root of It All: Revlon Root Erase Permanent Root Touch-Up

Do you know that annoying time in-between your hair coloring visits when your grey roots are visible? Well, there’s a new Revlon product on the market to help you make that in-between time a distant memory. The best part, you achieve your color without the mess and the expense of that color touch-up salon visit. You can literally get to the root of it all with the new Revlon Root Erase Permanent Root Touch-Up.

Revlon Root Erase Permanent Root Touch-Up

Here are a few key features and benefits of the Revlon’s Permanent Root Erase. They include:

Simple and easy to use with no prep required and no mess to clean up – just pump, mix and apply; a professional, quality reusable brush that’s included for easy application of the touch-up; powerful enough to cover 100% gray roots in as few as 5 minutes; and a permanent formula that seamlessly matches leading hair color shades. Available in 13 shades, you’ll love how easy it is to make those gray strands disappear. Plus, you get three uses out of one box of Revlon’s Permanent Root Erase (you get 3 pairs of gloves in the kit), so when those pesky gray hairs return, you’ll be ready.

Revlon Root Erase Permanent Root Touch-Up

The Revlon Root Erase Permanent Root Touch-Up come in these available shades:

  1. Black
  2. Dark Brown
  3. Burgundy
  4. Dark Auburn/Reddish Brown
  5. Medium Brown
  6. Medium Ash Brown
  7. Medium Golden Brown
  8. Medium Auburn/Reddish Brown
  9. Light Brown
  10. Light Golden Brown
  11. Dark Blonde
  12. Medium Blonde
  13. Light Blonde

How easy is it to use? Just pump the can, mix the formula in the cap (yes, the cap doubles as a mixing bowl), and apply to your gray roots. Could your gray hairs use a little permanent erasing? Then the Revlon Permanent Root Erase is exactly what you need. We love that it features a minimal odor, saves you from spending all that time at the salon, and blends wonderfully with your natural hair color. friends an family will think you made a trip to the salon.

The Revlon Root Erase Permanent Root Touch-Up retails for $12.99 per kit and is available at Walgreens, Rite Aid, Target, Walmart, CVS, and www.amazon.com.

Naturalicious Hello Gorgeous 3-Step Hair Care System

Crowned In Curls: Naturalicious Hello Gorgeous 3-Step Hair Care System

Ladies, how would you describe your curly hair? Do you have tight curls and coils or do you have medium to loose curls and waves? Fact is, not all curls are not created equal; actually, not all hair is created equal. Even twins can have different textures, curl patterns, etc. So how do you, the curly-haired, keep your curly locks at their best? With the Naturalicious Hello Gorgeous 3-Step Hair Care System of course! Depending on your curl type, there is a Naturalicious Hello Gorgeous Hair Care System that’s best for your curly hair.

Naturalicious Hello Gorgeous 3-Step Hair Care System

Naturalicious has two Hello Gorgeous 3-Step Hair Care Systems, one for Tight Curls & Coils and the other for Medium to Loose Curls & Waves. Not only do these products smell incredible, but they are also multitasking masters that love your hair. The Naturalicious Hello Gorgeous Hair Care for Tight Curls & Coils (pictured above) is designed for more coily and kinky hair textures, which require deeper moisturizing and hydration while allowing the hair to move and not be stiff.

The Naturalicious Hello Gorgeous Hair Care for Medium to Loose Curls & Waves is less dense, which prevents the “weigh down” that often occurs for fine hair textured naturals when looking for a deeply moisturizing product. Get to know the products that are sure to make your curls happy, below:

Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment

Naturalicious Hello Gorgeous 3-Step Hair Care System

This 2-in-1 replaces five products in your hair regimen: it’s a detoxifying cleanser, a smoothing conditioner, a detangler, a deep conditioner, and does the work of a leave-in-conditioner ALL AT ONCE! It’s created with mega-hydrating Rhassoul Clay straight from Morocco, removes excess toxins, impurities and buildup, which means shinier, healthier hair, and is available as follows:  2oz/$8.00, 8oz/$23.00, and 16oz/$36.00 when sold separately from Hello Gorgeous System.

Step 2: Moisture Infusion Styling Creme

Naturalicious Hello Gorgeous 3-Step Hair Care System

The Moisture Infusion Styling Creme replaces a moisturizer, a styling creme, and a heat protectant. It stops brittleness, breakage, split ends and shedding. Boasting coconut oil, sunflower oil, and vitamin E that condition your tresses, promote healthy hair growth, and encourage length retention. Get this incredible smelling styling creme as follows: 2oz/$8.00, 4oz/$20.00, and 8oz/$33.00 when sold separately from Hello Gorgeous System.

Step 3: Divine Shine Moisture Lock

Naturalicious Hello Gorgeous 3-Step Hair Care System

The Divine Shine Moisture Lock contains Spanish almond regrowth oil aids in growing, thickening, and strengthening hair, Safflower oil to fight frizz, and extra virgin olive oil to lock in moisture 3 times as long. We love the fact that it can be used both as regular moisturizing oil and hot oil. Get the 2oz/$8.00 and the 4oz/$18.00 when sold separately from Hello Gorgeous System.

The products from both these lines are made without Sulfates, Parabens, Gluten, Mineral Oil, Phthalates and are cruelty-free. You can get all three products in either Naturalicious Hello Gorgeous Hair Care System for $56.00 each. Get these products at www.ULTA.com, select Whole Foods, Sally Beauty Supply and www.naturalicious.net.

Summer Beauty Bag Essentials

Glow On Girl: Beauty Essentials To Keep You Glowing All Summer

Are your beauty products summer-proof? As you can tell from the sweltering summer heat, summer is in full effect, how are your beauty products holding up? Whether you’re staying home this summer or traveling on a wonderful getaway, we wanted to make sure you had all the best beach, pool and travel bag beauty essentials for wherever the summer takes you. Today we’re highlighting skincare, haircare, fragrance, and makeup to keep you glowing all summer long from Joico, Sol de Janeiro, Benefit Cosmetics, Prada Fragrances, and Carolina Herrera Fragrances.

Summer Beauty Bag Essentials

These wonderful products will keep you survive the sweltering summer temperatures with ease and keep your ready for whatever the summer throws at you. Get to know what will be your new favorite products below:

Joico Defy Damage Collection

Four at-home care products that will instantly give hair a softer, healthier feel to the touch and protect hair against harmful UV exposure for those long days at the beach. All four Joico products are available now at www.ulta.com.

Joico Defy Damage Haircare Collection

  • Defy Damage Protective Shampoo, $18.50 – a rich, luxurious lather, this gentle daily cleanser protects hair both in the salon and at home with damage-prevention ingredients; swiftly sloughing away dirt, impurities, and build-up without roughing up the hair cuticle or stripping vibrant color.
  • Defy Damage Protective Conditioner, $19.50 – Replenish moisture and build resilience every day with Defy Damage Conditioner without weighing hair down.
  • Defy Damage Protective Masque, $21.50 – a hair masque that goes deep to infuse hair with a brilliant, bond-strengthening defense.
  • Defy Damage Protective Shield, $20.99 – a true damage defense hero against the harsh effects of daily styling and exposure to UV and environmental pollution that helps prevent damage and guards against color fade for beautiful, vibrant, healthy-looking hair.

Sol de Janeiro

Give your skin some SOL-shine and stock up on Sol de Janeiro’s body-loving products that will keep your skin glowing all summer long. There are so many products to love from this brand, we invite you to start your Brazilian love affair at www.soldejaneiro.com.

  • Sol de Janeiro’s body-loving products
  • Brazilian Bum Bum Cream, $45.00 – cult-favorite all-over body cream that absorbs quickly to help visibly tighten the appearance of skin.
  • Samba Foot Fetish Cream, $27.00 – Includes Smoothing Board & Fast-Absorbing Non-Slip Foot Fetish Cream.
  • Brazilian Touch Hand Cream, $15.00 – fast-absorbing hand, nail & cuticle care that with Cupuacu butter and brazil nut. Winter skin? Never heard of it.
  • Brazilian Bod Buff, $25.00 – Smoothing scrub and mask for touch-me-now Brazilian babe skin.
  • Brazilian 4 Play Moisturizing Shower Cream-Gel, $25.00 – an intoxicatingly scented shower cream-gel deeply cleanses and hydrates; leaving all skin types soft and silky.
  • Glowmotions Glow Oils, $35.00 – Skin-softening Glow Oils with Brazilian-style Shimmer for a year-round glow. You may remember our previous coverage on the amazing glow oils.
  • Brazilian Crush, $32.00 – body fragrance mist that smells like summer all year-round.

Benefit Cosmetics Feathered & Full Brows Kit, $34.00

Benefit Cosmetics
This kit bundles all of Benefit’s must-have products; it offers full-sized Precisely, My Brow Pencil, full-sized Gimme Brow+, a mini 24-Hour Brow Setter and 2 brow stencils, offering three shade options (1, 3 and 5). Get yours before it sells out at www.sephora.com.

Prada Candy Night Eau de Parfum, $94.00

Prada Candy Night Eau de Parfum

Embrace the latest from the Prada Candy family, Prada Candy Night. Its Neroli, Iris, Bitter Orange, Tonka bean, Vanilla, and Patchouli notes will leave you smelling sweet, sexy and summer-ready. Prada Candy Night is a declaration of liberated indulgence and nocturnal intrigue. Get the latest Prada Candy at www.macys.com.

Carolina Herrera GOOD GIRL Legere, $117.00

CArolina Herrera Good Girl Legere Eau de Parfum

The latest edition of the incredibly successful GOOD GIRL EDP; we’re completely in love with this new juice. You may remember reading our ode to this sultry Carolina Herrera Eau de parfum. It boasts the same stiletto design with a new, gradient glass bottle – it’s the ultimate summer fragrance must-have. Get yourself a bottle at www.macys.com.

Women Are Ditching the Dye in Favor of Going Gray With Grace

By the age of 35, two-thirds of American men will experience some degree of hair loss. But for many women, going gray has often been seen as the equivalent to balding. And though a lot of women will still reach for a box of dye or make regular appointments with a stylist to ensure their grays are well-covered, it’s becoming more popular for women to go au naturale and to embrace the gray in a self-love power move heard ’round the world.

Yes, dyed silver and gray tresses were a trend on Instagram not too long ago. But now, women are more inclined to give up the extra maintenance and let their locks go. Grombé, a relatively new Instagram account that celebrates women who are in the midst of their gray hair transition, has grown to amass 74,000 followers and counting. Celebrities are starting to embrace their grays as well, as Jessica Biel and Katie Holmes have recently walked the red carpet with streaks of natural silver showing. And while many women (and stylists) are still decidedly anti-gray, representation is growing — and that’s typically an important first step to widespread acceptance.

Photos courtesy of Popsugar

But why do we even go gray in the first place? We tend to fear gray hair because we don’t want to get old, but gray hairs often start to appear on women in their 20s and 30s. Achromotrichia, the process of hair turning gray and then white, often starts around this time. Race and other genetic components are typically what determines when and how much of your hair starts to turn. Nutritional factors can play a role, as can stress — which may be why regular exercise is a good idea. Partaking in 30 minutes of moderate physical activity five times per week can also improve cardiovascular health, which is a win/win for many women. Gray hair does tend to be drier due to decreased oil production, which is another reason to follow a protein-rich diet, stay hydrated, use moisturizing products, and stay active.
Ultimately, the gray hair movement is still (ironically) in its infancy. But if the growing popularity of these communities is any indication, it’s about time women were able to opt out of society’s unrealistic and expensive expectations of conventional beauty and start embracing their natural allure.

Giveaway: Joico Color Butter Color Depositing Treatment

GIVEAWAY: Joico Color Butter Color Depositing Treatments

Two years ago, the Prince Estate and the Pantone Color Institute announced that Prince’s signature royal purple would forever be a part of their color wheel as Love Symbol #2, in honor of the late icon. The color pays tribute to Prince’s amazing talent and influence he had on everything. Every year since his death, fans flock to every location celebrating his music with a dance party. Fans dress up in head to toe purple in honor of the man who captivated us and made royal purple his. Next month marks the 3rd anniversary of his death; and if you are honoring him, we’d like to help you do so with the help of Joico Color Butter Color Depositing Treatments.

To honor The Purple One, you’ve got to look the part. We’re giving away Joico Color Butter Color Depositing Treatments in purple in honor of Prince; plus the other five colors for those days you’re feeling adventurous. That’s right, we’re giving away all the colors of the Joico Color Butter Color Depositing Treatments.

Giveaway: Joico Color Butter Color Depositing Treatment

What’s in this amazing color depositing hair product? Hawaiian Kukui Nut, Shea Butter, the same direct deposit dyes found in Joico’s Color Intensity Semi-Permanent Crème colors, Arginine amino acid, and Joico’s exclusive bio-advanced Peptide Complex.

If you’re looking to instantly fight the fade and add hot shades to your hair, definitely try Joico. This super-nourishing treatment deposits bold pops of vibrant color on blonde and pre-lightened hair. It’s the perfect way for you to bump up your light colored hair without the full-on color commitment. The Joico Color Butters results last up to 10 shampoos depending on the condition, texture, and porosity of the hair. They reduce breakage by 44% and instantly give you the strongest, glossiest, healthiest, most vibrant strands around. The Color Butters retail for $19.99 on www.ulta.com but today, you can win them.

How can you not get excited about this multitasking hair product? So if you’re ready to win, see below for the Rafflecopter entry form and rules:

a Rafflecopter giveaway

Naturcolor Herbal Based Haircolor: The Eco-Friendly Haircolor Gel

Do you want to know the best things about the Natural Products Expo West? Being introduced to natural and organic products from across every industry. This year’s event happened at the beginning of this month and as always, was a treasure trove of eco-friendly, organic, and herbal-based products. One of the standout product we were introduced to was Naturcolor Herbal based haircolor.

This herbal-based, permanent, eco-friendly haircolor gel uses high-quality natural ingredients to cover grey hairs, add radiant highlights, or dramatically change your existing hair color. Available in 31 colors, each Naturcolor Herbal based haircolor can be used alone or blended to create personalized colors. The herbal-based haircolors are handcrafted with the finest Italian pigments derived from botanicals. It can be used repeatedly without damaging your hair, unlike harsh chemical colors. The 31 colors feature five different color series; they include the Natural Series, Copper Series, Golden Series, Mahogany Series, and Ash Series.

The Naturcolor Herbal based haircolor Natural Series was specially formulated with the strongest pigments to “cover” gray. The other color groups are made with lighter pigments. These color with a more transparent effect and are designed to be mixed with the Natural Series for special custom tints or highlights. The Naturcolor Herbal based haircolor range contains no ammonia, resorcinol,  or parabens, and is cruelty-free.

After coloring, we recommend using the Naturcolor After Color Treatment. This very mild shampoo is designed specifically for use after hair coloring. It gently removes any excess hair dye without stripping away the hair color that you just applied.

Other Naturcolor hair products include the Rejuvennis Shampoo, Echinacea Herbacreme Conditioner, and Phytovitamin Tonic. In the age of being more aware of what goes into the product that we use, are you ready to give up the chemicals and go for natural ingredients hair color?