Pantone's 2019 Color of the Year. "Living Coral"

Pantone’s 2019 Color of the Year is…..Living Coral

Pantone, in keeping with its trend from the past twenty years, has announced its 2019’s Color of the Year. “Living Coral” is sure to be the shade showing up across store shelves all over the nation; in everything from clothing to accessories to interior decor.

Pantone's 2019 Color of the Year. "Living Coral"

An Optimistic Pick

This vibrant, warm hue combines shades of salmon and rose. It reflects a sense of optimism for the coming year; and Pantone’s published description of the shade of pinkish-orange seems to communicate that. Pantone announced that, “Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.”  It looks like Pantone is going to be looking to this tone as inspiration for the upcoming year.

Pantone's 2019 Color of the Year. "Living Coral"

Many sources seem to agree that this color is sure to be a hit with younger generations especially; which means it will likely show up in online photos and social media everywhere. This nature-inspired pick is in keeping with 2017’s choice, “Greenery.” Both draw from natural hues to shape future trends. However, not everyone is thrilled with this symbolism; in an era of climate change, several are saying that the pick is a bit too ironic considering the current state of actual coral reefs.

Hint: it hasn’t been a good year for coral.

Where You Can Find Living Coral In 2019

Pantone's 2019 Color of the Year. "Living Coral"

Pantone’s Color of the Year traditionally has been a hit across fashion trends and interior design, and this year’s pick is likely to be no exception. “Living Coral” is likely to show up in interior design magazines, boutique racks, and unique accessories everywhere. You might even see it on wheels — with some one billion bicycles on the road today, there’s bound to be a cyclist or two with an eye for coral. Also keep an eye out for this hue on social media; a recent Live Well survey found full-time workers and Gen-Yers spend an average eight hours every weekday in front of a screen, meaning that once word of this popular hue spreads, it’s likely to be everywhere online.

As 2018 draws to a close and 2019 gets underway, expect to see “Living Coral” anywhere and everywhere, from fashion to accessories to home decor. How do you plan to make use of this vibrant hue in your fashion picks for the new year?

Must-Have Beauty Products Inspired by Pantone’s New Minion Yellow Color

Doesn’t the color yellow make you think of spring? The vibrancy, and overall “happiness” of the color always reminds us of the warmer seasons. This also makes it the perfect time to share Pantone’s first new color in three years, “Minion Yellow”, the first character-branded Pantone color, inspired by those adorable little Despicable Me Minions. The newest color is described as ” an extroverted hue, that projects playfulness and warmth, and is suggestive of intellectual curiosity and enlightenment”. Inspired by their joyful hue, we’ve rounded up our favorite Minion Yellow beauty products.

  1. Sun Bum Sea Spray, $14.99 at
  2. Lavanila Laboratories The Healthy Deodorant Fresh Vanilla Lemon, $14.00 at
  3. Lauren B Beauty Nail Couture in Coachella Valley Sun, $18.00 at
  4. NYC New York Color Big Bold Volume By The Lash Mascara, $4.99 at Mass Drugstores
  5. Molton Brown Orange and Bergamot Body Wash, $30.00 at
  6. Lavanila Laboratories The Healthy Body Butter Fresh Vanilla Lemon, $19.00 at
  7. Burt’s Bees Squeezable Lip Balm, $4.00 at drugstores

You shouldn’t surprised to learn it was Pharrell Williams, who helped create the music for the Despicable Me franchise, that came up with the idea (Happy, anyone?). The Pantone Color Institute, after researching found that as consumers, we wanted to add “more energizing color into our lives”, and thus Minion Yellow was added to Pantone’s color lineup.

“Just as the sun’s rays enliven us, PANTONE Minion Yellow is a color that heightens awareness and creates clarity, lighting the way to the intelligence, originality and resourcefulness of an open mind—the color of hope, joy and optimism”, says Leatrice Eiseman, Executive Director, Pantone Color Institute.

What do you think of Pantone’s newest addition? Will you be adding this playful color to your makeup bag?