Posts

Dark & Lovely Rebranding Event

Dark & Lovely Rebrands With a Revitalizing Celebration

When it comes to black women and hair, rain can sometimes be our kryptonite. However, the torrential downpour could stop several black beauties from celebrating the rebranding of Dark & Lovely. For over 45 years, Dark & Lovely has proudly dedicated its legacy to catering to the hair care and styling needs of African American women. In celebration, the haircare brand is unveiling a fresh and new modern look. The new logo and brand aesthetic were all unveiled at the rebranding event hosted by Kela Walker.

Dark & Lovely Rebranding Event

The rebranding comes on the heels of Dark & Lovely’s 45th-anniversary celebration in 2017, honoring its launch as the first at-home relaxer and hair color formulated specifically for African American women. The pioneering brand has evolved and is addressing the role hair plays in that expression with the Dark & Lovely campaign, “Dark & Lovely & __________.”

Dark & Lovely Rebranding EventDark & Lovely Rebranding Event

The Dark & Lovely & _______ campaign celebrates those who authentically express who they are and encourages women to recognize their infinite, internal power, helping them to find their individual voice.

“The Dark & Lovely consumer is bold, she is dynamic and she is constantly changing,” states Kristen Blandon, Vice President of Marketing at SoftSheen-Carsen. “To continue to be the brand she chooses for her evolving hair needs, we must evolve too!”

Dark & Lovely Rebranding EventFade Resist Hair Color

The first updated hair care products are they signature Fade Resist hair color and relaxer product lines. Fade Resist, $5.00, is the #1 hair color for women of color. Its new Nourishing Care conditioner is infused with Vitamin E and Argan Oil to help protect your hair from dryness. Offering 18 shades, the largest shade palette for women of color, the no-drip application provides up to 100% gray coverage. It locks in brilliant shine for up to eight (8) weeks of vibrant, rich conditioning color.

The Dark & Lovely Triple Nourished Silkening Relaxer $7.00, delivers salon-worthy results, leaving your hair feeling nourished and silky smooth. The new Relaxer System helps deliver the conditioning care needed for healthier looking hair. The No-Lye formula helps preserve five signs of healthy hair – moisture, shine, strength, softness, and body. With this new product update, you are able to relax any way you want; whether you want to retouch, tex-tax or spit treat (edges, nape, etc.) for style versatility.

The rebranded Dark & Lovely products are available for purchase at Wal-Mart, Dollar General, Family Dollar, and www.amazon.com.

Naturalicious Hello Gorgeous 3-Step Hair Care System

Crowned In Curls: Naturalicious Hello Gorgeous 3-Step Hair Care System

Ladies, how would you describe your curly hair? Do you have tight curls and coils or do you have medium to loose curls and waves? Fact is, not all curls are not created equal; actually, not all hair is created equal. Even twins can have different textures, curl patterns, etc. So how do you, the curly-haired, keep your curly locks at their best? With the Naturalicious Hello Gorgeous 3-Step Hair Care System of course! Depending on your curl type, there is a Naturalicious Hello Gorgeous Hair Care System that’s best for your curly hair.

Naturalicious Hello Gorgeous 3-Step Hair Care System

Naturalicious has two Hello Gorgeous 3-Step Hair Care Systems, one for Tight Curls & Coils and the other for Medium to Loose Curls & Waves. Not only do these products smell incredible, but they are also multitasking masters that love your hair. The Naturalicious Hello Gorgeous Hair Care for Tight Curls & Coils (pictured above) is designed for more coily and kinky hair textures, which require deeper moisturizing and hydration while allowing the hair to move and not be stiff.

The Naturalicious Hello Gorgeous Hair Care for Medium to Loose Curls & Waves is less dense, which prevents the “weigh down” that often occurs for fine hair textured naturals when looking for a deeply moisturizing product. Get to know the products that are sure to make your curls happy, below:

Step 1: Moroccan Rhassoul 5-in-1 Clay Treatment

Naturalicious Hello Gorgeous 3-Step Hair Care System

This 2-in-1 replaces five products in your hair regimen: it’s a detoxifying cleanser, a smoothing conditioner, a detangler, a deep conditioner, and does the work of a leave-in-conditioner ALL AT ONCE! It’s created with mega-hydrating Rhassoul Clay straight from Morocco, removes excess toxins, impurities and buildup, which means shinier, healthier hair, and is available as follows:  2oz/$8.00, 8oz/$23.00, and 16oz/$36.00 when sold separately from Hello Gorgeous System.

Step 2: Moisture Infusion Styling Creme

Naturalicious Hello Gorgeous 3-Step Hair Care System

The Moisture Infusion Styling Creme replaces a moisturizer, a styling creme, and a heat protectant. It stops brittleness, breakage, split ends and shedding. Boasting coconut oil, sunflower oil, and vitamin E that condition your tresses, promote healthy hair growth, and encourage length retention. Get this incredible smelling styling creme as follows: 2oz/$8.00, 4oz/$20.00, and 8oz/$33.00 when sold separately from Hello Gorgeous System.

Step 3: Divine Shine Moisture Lock

Naturalicious Hello Gorgeous 3-Step Hair Care System

The Divine Shine Moisture Lock contains Spanish almond regrowth oil aids in growing, thickening, and strengthening hair, Safflower oil to fight frizz, and extra virgin olive oil to lock in moisture 3 times as long. We love the fact that it can be used both as regular moisturizing oil and hot oil. Get the 2oz/$8.00 and the 4oz/$18.00 when sold separately from Hello Gorgeous System.

The products from both these lines are made without Sulfates, Parabens, Gluten, Mineral Oil, Phthalates and are cruelty-free. You can get all three products in either Naturalicious Hello Gorgeous Hair Care System for $56.00 each. Get these products at www.ULTA.com, select Whole Foods, Sally Beauty Supply and www.naturalicious.net.

20 Years of NaturallyCurly and a Spectacular Texture on the Runway Show

Now that NYFW the Shows is over, we can finally share the amazing shows and events we enjoyed. Funny enough, our first show had all to do with hair fashion than clothing (although we saw some pretty cool fashions). We always look forward to the start of fashion week. Not just for the incredible runway shows we anticipate attending but because NYFW debuts with the NaturallyCurly Texture on the Runway Show. The incredible hair show, presented by NaturallyCurly and Sally Beauty, is a celebration of the beauty of natural hair. This year’s runway show brands included Camille Rose Naturals, Cantu, Carol’s Daughter, Creme of Nature, Mielle Organics, SheaMoisture, and The Mane Choice.

Texture on the Runway 2018

This year’s Texture on the Runway show was also a celebration of NaturallyCurly’s 20th anniversary. Hosted by NaturallyCurly co-founder Michelle Breyer, and recording artist and breakout star of Love & Hip Hop Miami Amara La Negra, the seven top texture brands showcased their take on texture down the runway.

Camille Rose Naturals

Camille Rose at Texture on the Runway 2018

What better way to celebrate the launch of their Around the World collection than with a variety of multicultural models and hairstyles. Their hairstyles represented the beauty of the diverse regions of the Amazonian Rainforest, South Pacific and the Middle East. Camille rose Naturals was definitely oneof ourfavorite presentations.

Cantu

Cantu brought the vibrancy of New Orleans to the NaturallyCurly Texture on the Runway stage. Cantu’s presentation was to celebrate the textured hair movement and their dedicated and hardworking team.

Carol’s Daughter

For Carol’s Daughter, it was all about the bond between mother and child and one thing that connects a black woman and her daughter is hair. They recreated these special moments shared between, mother, and child by using models that are actually family, including Lisa Price and her daughter. We also got a chance to get to know the new Pracaxi Nectar Collection, a styling line made with natural Pracaxi Oil, the conditioning “miracle” nectar of Brazil.

Creme of Nature

Creme of Nature at Texture on the Runway 2018Creme of Nature at Texture on the Runway 2018

Creme of Nature highlighted how culture is redefining the future of universal style and texture…with a bold look at Afrofuturism. Their runway presentation celebrated the Afro-Punk Urban Queen” with cutting-edge hairstyles by celebrity hairstylist Pekela Riley. How fearless she is in her diverse expression of edgy street fashion, multicultural hairstyling and glow up beauty.  They also introduced their new Pure Honey collection. A range that targets dry, dehydrated hair to provide essential moisture, softness, and smoothness without weighing your hair down.

Mielle Organics

Mielle Organics at Texture on the Runway 2018Mielle Organics at Texture on the Runway 2018

Mielle Organics hit the runway with an edgy presentation that brought the brand to life. Hairstyles and looks were crafted and inspired by the woman warriors of Wakanda. The edgy hairstyles were styled using Mielle Organics’ Pomegranate and Honey collection. Honey is definitely a big haircare ingredient for natural hair and you can expect more brands to follow.

SheaMoisture

SheaMoisture at Texture on the Runway 2018

SheaMoisture showcased the beauty and versatility of textured hairstyles created with their award-winning legacy collection, Jamaican Black Castor Oil Strengthen & Restore Hair Care. The runway presentation featured stunning styles that demonstrate the many dimensions and beauty of textured hair.

The Mane Choice

The Mane Choice at Texture on the Runway

The Mane Choice celebrated the goddesses and their hair crowns. The colorful hairstyles celebrated all hair textures; and showed how the hair brand is continuing efforts in taking strides to empower and offer hair care solutions.


As previously stated, musician Amara La Negra (and her epic afro) performed for the natural hair beauties at the NaturallyCurly Presents Texture On The Runway show. 
Other sponsors included As I Am, ORS Curls Unleashed and Reshma Beauty, who’s US Launch event you may remember we attended. Their Multani Mitti-Fuller’s Earth Mask and bar soaps are amazing.

Photo Credit – Getty Images for NaturallyCurly

The Oscars Hair: Lupita Nyong’o’s Amasunzu Hairstyle by Vernon François

All queens must wear crowns and that is exactly how we can describe Lupita Nyong’o’s stunning Academy Awards hairstyle. To coordinate with her gold and black Custom Atelier Versace, celebrity hairstylist and textured hair whisperer, Vernon François created an elegant and regal Amasunzu inspired hairstyle. These elaborate hairstyles are traditionally worn by Rwandan men and single women noted for their crescent shapes. An Amasunzu hairstyle designates a wearer’s social status and Lupita’s Oscars red carpet hairstyle clearly displays her regality.

“Lupita’s look was inspired by images of Amasunzu hairstyles, which are traditional to Rwandan culture. We wanted something clean and sculpted to accent her dress and show off the neckline.” – Vernon François

To recreate Lupita’s look, Vernon washed her hair with the Pure~Fro Shampoo and Pure~Fro Conditioner which contains keratin to help the hair retain moisture. Vernon then prepped Lupita’s hair with the Mist~Nourishing Water, and Scalp Nourish~Ment Braids and Locs Spray to soothe and protect strands before blow-drying with a round brush. Next, Vernon smoothed her ends using a flatiron, leaving roots authentic. Using only his hands, Vernon molded her hair to create the clean, contoured structure and setting with hairspray. To complete the look, Vernon weaved a gold thread through her hair using a classic stitch technique for a touch of glamour & shine.

We loved how this hairstyle celebrated the texture of Lupita’s hair, as well as celebrating the traditional yet ostentatious  Rwandan hairstyle. The Vernon François products used on Lupita are available now. Retail costs for the Vernon François hair products are as follows: Mist~Nourishing Water -$18.00, Pure~Fro Shampoo -$26.00, Pure~Fro Conditioner – $28.00, and the Scalp Nourish~Ment Braids and Locs Spray – $24.00. All of the hair products are available on www.Sephora.com, select Sephora retailers, and on www.VernonFrancois.com.

What are your thoughts on Lupita Nyong’o’s stunning Academy Awards hairstyle? Are you ready to rock an Amasunzu inspired hairstyle?

NaturallyCurly Kicks Off NYFW with Texture On The Runway

It’s a known fact that black women are trendsetters. From our fashions to our attitudes, to our hair, our style is coveted. It was an amazing pleasure to see that unabashed style and celebration in abundance at the NaturallyCurly Texture On The Runway event, sponsored by Sally Beauty. In its third year of celebrating textured hair and hairstyles, the NYFW kick-off event invited more than 700 influencers, media, and VIPs to experience an innovative runway show and to connect with leading textured hair care brands like Aphogee, Jamaican Mango and Lime, and the hair care brands participating in the runway segment. For this event, fashion took a back seat to hair. It was all about the textured hair.

NEW YORK, NY – SEPTEMBER 07: Monica Mo Stevens, Karonda Cook, and Michelle Breyer (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

NaturallyCurly.com co-founder Michelle Breyer hosted the event alongside professional hair stylist Monica Stevens of MoKnowsHair, and Sally Beauty Director of Merchandising Karonda Cook. It was an evening filled with not just textures on the runway, but culture and pride on the runway as well. From luscious ‘fros and cascading waves to wild ringlets and tribal braids – Cantu, Carol’s Daughter, Creme of Nature, Curlformers™, Mielle Organics and SheaMoisture headlined the runway show, featuring their unique vision for textured hair. Highlights of the night included each brand’s original interpretations demonstrating their expertise in texture and highlighting the beauty and versatility of texture.

NEW YORK, NY – SEPTEMBER 07: Dancers perform on the runway for Cantu during Texture On The Runway (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

NEW YORK, NY – SEPTEMBER 07: Dancers perform on the runway for Cantu during Texture On The Runway (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

NEW YORK, NY – SEPTEMBER 07: Dancers perform on the runway for Creme of Nature during Texture On The Runway (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

While Cantu brought an amazing series of step and tap dancers rocking the coolest of hairdos, Creme of Nature wowed with elegant brown ballerinas. Carol’s Daughter had 90’s Brooklyn style and hair in full effect and showed that when it comes to hair, you either go big or go home.

Curlformers was highlighted with the absolutely adorable Instagram stars, Anais and Mirabelle Lee; while Mielle trotted out a bevy of golden goddesses who “slayed” the runway from beginning to end.

NEW YORK, NY – SEPTEMBER 07: Anais and Mirabelle Lee walk the runway for CurlFormers during Texture On The Runway (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

NEW YORK, NY – SEPTEMBER 07: Models walk the runway for Mielle during Texture On The Runway (Photo by Rabbani and Solimene Photography/Getty Images for NaturallyCurly)

Last but certainly not least was SheaMoisture brought the house down with textured hairstyle fit for a queen (keep an eye out for their crowning glory “Egyptian crown” hairstyle).

 

We had a wonderful time and look forward to attending again next year. What did you think of these textured hairstyles? Any favorite styles from the Texture On The Runway show?

Hair Love: Mizani True Textures Collection for Curls, Coils and Waves

Curly haired girls have something wonderful to celebrate because the latest hair-loving product from Mizani is all about loving your curls, coils, and waves. Boasting the nourishing combination of marula, olive and coconut oils, the products from the Mizani True Textures Collection gives your hair an overdose of love and moisture, no matter your curl pattern, texture, porosity, or volume, to give your curls true staying power.

Mizani_True_Textures_Collection_www.mylifeonandofftheguestlist.com Mizani_True_Textures_Collection_models_www.mylifeonandofftheguestlist.com

Rich in antioxidants and essential fatty acids, the Mizani True Textures Collection smooths, conditions and hydrates your hair, leaving it softer, shinier and restored for an amazing natural curl pattern. The range of products also boasts an enticing Tropical Fruit Colada scent, with top fragrance notes that include Orange, Sparkling Lemon, Cassis, Pear, and Melon, among other tropical fruit blends.

Mizani_True_Textures_Collection2_www.mylifeonandofftheguestlist.comMizani_True_Textures_Collection4_www.mylifeonandofftheguestlist.com

Introduced at an event held at Dop Salon, we got first-hand knowledge on the collection’s eight key products, including:

HAIRCARE:

  • Mizani True Textures Moisture Replenish Shampoo (SRP: $16.00) – Gently cleansing sulfate-free shampoo
  • Mizani True Textures Moisture Replenish Conditioner (SRP: $17.00) – Moisturizing conditioner
  • Mizani True Textures Cream Cleansing Conditioner (SRP: $16.00) – Cleanse and condition in one step with this gentle, low-foam sulfate-free cleansing conditioner co-wash
  • Mizani True Textures Intense Moisture Replenish Treatment (SRP: $18.00) – Deeply moisturizing weekly treatment used to help revitalize, intensify and maintain hair’s natural curl pattern

STYLING:

  • MizaniTrue Textures Curl Define Pudding (SRP: $18.00) – Define and elongate curls for touchable texture without crunch
  • Mizani True Textures Twist and Coil Jelly (SRP: $18.00) – Ideal for creating two- strand twists, coils, twist-outs, and braid-outs without crunch
  • Mizani True Textures Style Refresher Milk (SRP: $16.00) – Lightweight, nourishing spray that provides 24-hour frizz control and refreshes unwashed curls, coils, and waves
  • Mizani True Textures Curl Enhancing Lotion (SRP: $16.00) – Enhance, define and prevent frizz without crunch

All formulas in the Mizani True Textures Collection are Silicone-free and Paraben-free. the range is available now in salons and ShopSalon.com, and will hit Ulta and Ulta.com in January 2016.

Ricky’s NYC and Dark & Lovely Au Naturale Event

The day before NYFW was a busy one for us, one of the events we attended was the casual, Dark & Lovely Au Naturale Event held at Ricky’s NYC. Guests were treated to a Q & A Session, and hair consultations with SoftSheen-Carson‘s Education Director, Mezei Jefferson, as well as receive makeovers, complimentary champagne and food, lots of product sampling, and the chance to win tickets to a fashion week show. The Ricky’s NYC and+ Dark & Lovely Au Naturale Event is an absolute must to attend if you rock natural hair.
dark-and-lovely-au-naturale-rickys-www.mylifeonandofftheguestlist.com_-1024x576 dark-and-lovely-au-naturale-www.mylifeonandofftheguestlist.com_-1024x659

As attendees soaked up all the information they could from Mezei Jefferson (he is the go-to guru for all things Dark & Lovely and, of course, natural hair), we enjoyed tunes by DJ Juss and these delicious Dark & Lovely branded cupcakes and went home with an incredible amount of samples to indulge our hair in.

dark-and-lovely-au-naturale-cupcakes-www.mylifeonandofftheguestlist.com_-1024x739 dark-and-lovely-au-naturale-samples-www.mylifeonandofftheguestlist.com_-1024x576

If you haven’t tried the Dark & Lovely Au Naturale Collections, you should absolutely get acquainted with wide range o hair-loving products from the brand. Whether you’re trying to mend breakage, control shrinkage, or want to strengthen and rejuvenate dry, thirsty hair, this collection has products for you. Winter has us reaching for the Deep Conditioning Delight, Root to Tip Mender, and Knot-Out-Conditioner.

Make sure to keep an eye out for more Ricky’s NYC + Dark & Lovely Au Naturale events, you just may find yourself going home with some very awesome hair product samples.

Motions Curls, Cocktails and Converstions with Ursula Stephen

Hello all, it’s Jane again. It’s been a while but I’m still here to share my wonderful experiences. I enjoyed a wonderful evening, talking “hair” with Motions Hair and a few of New York’s finest women.  We ladies sipped delicious Choya wine with a hint of Japanese pomegranate fruit; we laid back and kicked off our shoes as if we were old friends reminiscing about our past hairstyles from trail and error to getting it right.

The question by the lovely and hilarious Karen Smith of  Motions posed to us, “When did you fall in love with your hair?” What a loaded question.  The memories started fluttering to the forefront as each one of us told our hair love story. Paula, the Editor and Chief of Juicy Magazine shaved it all off after lost love.


Nicole, Beauty Editor of Essence Magazine also known in high school as ‘the hair girl’ because she would be seen in the gym, on the school steps, even in the cafeteria workin’ out someones locs. She came upon her current hair trend by happenstance. While sporting a high bun up-do to work one day, she discovered/created a new style by twisting the open end of the hair and pinning the hair in a semi circle becoming a style for many to recreate.

Nicole Melton- signature updo

What she didn’t know, as Ursula confirmed, is that her hairstyle is trending for the summer. Creating styles,making trends and not even aware of it.

Ursula, our Motions Ambassador for the evening (pictured in the photo above answering Karen Smith’s question), hair maven to the stars and “friend in my head” to many,  answered all our questions with grace and patience as some of us stubbornly adhered to her emphatic warnings of moistening, trimming, and heat balance, while warmly embracing us to love the hair we own.

To top off the evening, we were surprised with a Motions Gift Set.