Rosé with an Edge: Celebrating the Launch of Three Olives Rosé Vodka

Spring and summer may be the season of rosé wines but that doesn’t mean we have to give up other spirits. Of course, this does beg the question, what if you had to choose between two spirits? What if you could either have a glass of rosé or a vodka cocktail? Luckily you don’t have to choose between the two, and you don’t have to wait until warm weather to enjoy. We’re celebrating the best of the rosé and vodka worlds with the latest from Three Olives Vodka, the new Three Olives Rosé Vodka.

Teaming up with Betches Media, Three Olives held a launch party celebrating their Three Olives Rosé Vodka, an absolutely intriguing Rosé-flavored vodka with actress Busy Philips. This new flavored vodka combines the refreshingly fruity taste of rosé wine with Three Olives’ signature smooth, crafted vodka. The result is beguiling.

Together with  Betches Media’s  “rosé all day” lifestyle, expect to see custom social content, limited-edition merchandise, and events (check out this rosé vs. vodka rap battle music video, it’s hilarious – Three Olives Vodka vs Rose Rap Battle) rolling out all summer long honoring Three Olives Rosé Vodka. At 30% ABV is extremely mixable in a variety of day-party and cocktail party drinks, from frosé to sangria and spritzers. At the launch event, we enjoyed several delicious rosé vodka cocktails that are sure to make your summer 100% better. They included Frosé Vosé (a frozen delight), Spritz & Giggles, Busy’s Rosé Gold-Tini (pictured directly below), and Red, White, and Rosé (also pictured below).

“If vodka, rosé, and summer had a baby, their love child would be called Vosé,” said Jordana Abraham, Co-Founder and Chief Content Officer of Betches Media. “Summer is a type of feeling, not a season, and that feeling begins when you pop your favorite bottle of rosé vodka. We are always looking for a great way to upgrade our fun, and we’ll be saying ‘yes way Vosé’ this summer to our very own cocktail creation, Three Olives Rosé Vodka with a splash of prosecco.”

Now available nationwide, Three Olives Rosé Vodka retails for $17.99 per 750mL bottle. For cocktail recipes visit and visit to shop limited edition merchandise, like the below “Vodka or and Rose” Tee,  and celebrate rosé all day and all night.

Are you ready to indulge in Three Olives Rosé Vodka? You can’t go wrong when you’re living that rosé all day lifestyle

Taste the Heat: HEEET Hot Cinnamon Vodka is Perfect for Fall

We know we missed National Vodka Day by two days but seeing as there never is a wrong time to celebrate vodka, and this flavored vodka is oh-so-perfect for the fall season, we’re more than ready to celebrate this wonderful spirit. Few flavors make you think of the fall season – pumpkin spice, apples, and of course cinnamon. Cinnamon adds a kick to everything, so imagine what this flavorful and hot aromatic spice does to vodka. Join us in welcoming HEEET Hot Cinnamon Vodka to your must-have bar list. Why is HEEET Hot Cinnamon Vodka good? HEEET is the perfect blend of sweetness and fire, the perfect craft spirit to warm you up on those upcoming cold nights.

For that reason, we couldn’t wait to open our bottle of HEEET Hot Cinnamon Vodka. The combination of a crisp and sharp, yet smooth vodka punched up with the addition of fiery cinnamon is the perfect drink to have on a cool fall day.  Imagine the possibilities you can create. Your hot toddies would be exceptional! Imagine enjoying an apple pie in cocktail form, a new twist on Spiced Apple cocktail, make your hot chocolate into one suitable for adults, or just enjoy a shot that goes down like a smooth burn. With HEEET Hot Cinnamon Vodka, the fall flavor possibilities are endless.

This high-quality, American Made, luxury cinnamon vodka combines the crisp taste of vodka with all natural ingredients to set your tongue ablaze. Whether you mix it in the perfect cocktail or enjoy it on the rocks, HEEET offers a fresh and fiery twist on a class taste, perfect for the fall season. This ultra-premium, American Made Vodka is 6x distilled, boasts 100% all-natural ingredients, is carbon filtered, created in small 250 gallon-sized batches, and is 68 proof with 34% ABV.

HEEET Hot Cinnamon Vodka is available in a 750ml bottle and retails for $24.99. To explore the intense, hot cinnamon flavors of HEEET, head to

Vodka Wishes and Cocktail Caviar Dreams

We’ve highlighted so many delicious and innovative cocktails, and of course, inventive way to enjoy them, whether it be portable, pre-filled glasses like LIQSTwisted Shotz, or Zipz Wine, as a frozen popsicle. Today we introduce you to a new way to enjoy your favorite spirit, Cocktail Caviar, a delicious and sophisticated collection of burstable pearls of naturally flavored vodka, originated right here in Brooklyn.

If you enjoy caviar and the moment each “roe” bursts in your mouth, you will love this product, if you enjoy the delicious taste of alcohol, you will love this. Basically, you can’t help but enjoy this wonderful product. the best thing about Cocktail Caviar, besides it’s innovative form, is you can freeze them and use them as ice in a cocktail, garnish your favorite dessert with any of the five Cocktail Caviar flavors you desire for an adult taste, treat your guests to an avant-garde shot, serve it as a crowd-pleasing aperitif, include it as a fun, new aspect to jello shots, or add it as a pearl at the bottom of a glass of wine.

“Create vibrant dimensionality to your favorite drinks and desserts with Cocktail Caviar – quality crafted pearls infused with spirits destined to delight the senses,” says Steven Hollenkamp, Founder, and CEO of Cocktail Caviar.

Cocktail Caviar is available in five delicious flavored spirits, all made with premium vodka (25 proof/12.5% alcohol by volume) and natural fruit flavors and colors from fruit extracts, including Autumn Apple Vodka, Blueberry & Wildflower Vodka, Raspberry Vodka, Strawberry Vodka, and  Lychee Vodka. Each flavor of Cocktail Caviar comes in 375ml stackable glass jars and retails for $25.00 each. Look for this ultimate signature ingredient for your cocktails at your local wine and spirit retailers or visit for more information.

What are your thoughts on Cocktail Caviar, are you up to trying this innovative alcohol treat?

Iceberg Vodka Introduces Iceberg IceFusions™

What do you get when you combine an multi-award winning Canadian vodka made from water that is naturally pure and harvested from an iceberg that has been locked up and protected as solid ice for 12,000 years and three delicious natural flavors? You get the ICEBERG ICEFUSIONS™ – three delicious and natural flavors that will add some excitement to your cocktails. The three new Iceberg IceFusion flavors can be enjoyed neat, on the rocks or in mixed cocktails

Crack open your CRÉME BRÛLÉE ICEFUSION™ for the flavor of this classic dessert in glass, featuring natural cream and toffee flavorings married with the quintessential quality of Iceberg Vodka.

Hot Water
Cocoa Mix
Whipped Cream
Hazelnut Liqueur
Begin by putting a half packet of cocoa mix in the bottom of an Irish coffee mug. Pour in hot water 2” from the top of the mug. Stir well until the cocoa dissolves. Add the vodka, then top off with whipped cream. Drizzle the hazelnut liqueur on top of the whipped cream. Finish off by adding some nutmeg to the top of the whipped cream.

Bite into the CHOCOLATE MINT ICEFUSION™ for a decadent indulgence, featuring natural chocolate and mint flavors married with the quintessential quality of Iceberg vodka.

½ oz Coffee Liqueur ( Kahlua™)
½ oz Irish Cream (Baileys™)
1 oz Light Cream
Pour all ingredients into a shaker filled with ice. Shake well, then strain into a cocktail glass. Garnish with a sprig of mint. If available also garnish with a chocolate stick.

Experience the refreshing taste of CUCUMBER ICEFUSION™, featuring natural cucumber flavoring married with the quintessential quality of Iceberg Vodka.

Ice tea
Cucumber Wheel for Garnish
Pour the vodka into a highball glass filled with ice. Top off with equal parts of lemonade and ice tea. Garnish with lemon or orange.

The three new Iceberg IceFusions will be available in stores soon

Enjoy Delicious SMIRNOFF Sorbet Light Cocktails……Guilt-Free

Every spring we try to get ourselves back into bikini ready bodies so we give up high calorie favorites like carbs, desserts and alcohol. But you can take one of those off that list. Thanks to SMIRNOFF, you can enjoy some ridiculously delicious cocktails without counting calories. The same way sorbet made enjoying yummy frozen treats healthier, SMIRNOFF Sorbet Light does the same for alcohol.

SMIRNOFF presents SMIRNOFF Sorbet Light, a reduced calorie line of vodkas, available in three sorbet-inspired flavored vodkas infused with natural flavors. The three fresh flavors – SMIRNOFF Sorbet Light Raspberry Pomegranate, SMIRNOFF Sorbet Light Mango Passion Fruit and SMIRNOFF Sorbet Light Lemon are infused with the natural flavoring of fresh-tasting berries, tart pomegranates, luscious mangos, juicy passion fruits and zesty lemons. These delicious and guilt-free vodkas has only 78 calories per 1.5 oz. serving and makes amazing light-tasting cocktails. So ladies, forget counting calories, thanks to SMIRNOFF, delicious cocktails are no longer “persona non grata” on your diet, so enjoy away. Want to know more? check out the tasting notes for the three Sorbet Light flavors and recipes you must try – the SMIRNOFF Sorbet Light Tropical Martini is a personal favorite.

Tasting Notes:
SMIRNOFF Sorbet Light Raspberry Pomegranate
Nose: Strong red berry notes
Taste: Ripe red raspberry taste, balanced with dark berry and pomegranate flavors
Finish: A cool and refreshing mild tartness

SMIRNOFF Sorbet Light Mango Passion Fruit
Nose: Subtly sweet aroma
Taste: Juicy mango with spritz of passion fruit and ripe juicy orange notes
Finish: A cool and refreshing hint of tartness

SMIRNOFF Sorbet Light Lemon
Nose: Sweet, citrus aroma
Taste: Light lemon flavor with subtle candy lemon notes
Finish: A cool, refreshing tartness

SMIRNOFF Sorbet Light Tropical Martini

1.5 oz. SMIRNOFF Sorbet Light Mango Passion Fruit
1.5 oz. Coconut Water
1 oz. Pineapple Juice
Garnish with Pineapple wedge or lime wheel with a cherry
Combine all ingredients in a mixing glass, add ice, shake, strain into a chilled martini glass and garnish.
Calories-103; Carbohydrates-7.4 G; Protein-0 G; Fat-0 G

SMIRNOFF Sorbet Light Berry Cosmo

1.5 oz. SMIRNOFF Sorbet Light Raspberry Pomegranate
2 oz. Cranberry Juice
0.25 oz. Fresh Lime Juice
Garnish with Lime wheel
Combine all ingredients in a mixing glass, add ice, shake, strain into a chilled, stemless martini glass and garnish.
Calories-107; Carbohydrates-8.3 G; Protein-0 G; Fat-0 G

SMIRNOFF Sorbet Light Lemon Pomegranate Punch

1.5 oz. SMIRNOFF Sorbet Light Lemon
2.5 oz. Diet Sprite
1.5 oz. Pomegranate Juice
Garnish with Lemon wedge
Build in a highball glass over ice.
Calories-106; Carbohydrates-8.3 G; Protein-0 G; Fat-0 G

The SMIRNOFF Sorbet Light Vodkas have 25% fewer calories than the leading dessert-inspired flavored vodkas and delivers refreshing flavors and are lighter tasting without sacrificing the great taste. These three delicious vodkas come in the following sizes – 50mL, 750mL and 1L with the 750mL retail for $15.99.

Smirnoff Introduces Whipped Cream and Smirnoff Fluffed Marshmallow Vodkas

Smirnoff, the world’s number-one selling and most awarded vodka brand, has introduced what I can honestly say are my two favorite flavored vodkas – Smirnoff Whipped Cream and Smirnoff Fluffed Marshmallow. I’m a sucker for alcoholic beverages that’s on the sweet side, so these two flavors are right up my alley. Of course the fact that they’re so tasty are a dangerous thing, they’re just way too amazing and delicious. I’m never one for having any alcohol straight but this I would and I did (a lot) – both are incredibly smooth and went down a bit too easy (not that I’m really complaining).

So what do they taste like? Let’s begin with the Smirnoff Whipped Cream – I first took in its fragrance and it wasn’t what I expected and neither was the taste. I figured it’d taste more like milk or cream but what came to mind was cocoa. The press release states that “Smirnoff Whipped Cream Flavored Vodka possesses a seductive aroma that compliments its smooth whipped cream taste.” I immediately started thinking of mixing it with chocolate-based drinks, ice-cream floats and milkshakes because of its flavor. My favorite was mixing it with what I call a Holiday Hot Chocolate:

1/3 cup cocoa powder
3/4 cup brown sugar
1/3 cup hot water
3 1/2 cups milk
3/4 teaspoons vanilla extract (optional)
1/2 cup half-and-half cream
2-3 shots of Smirnoff Whipped Cream
Top with Whipped Cream and a bit of cocoa powder

On the other hand, Smirnoff Fluffled Marshmallow reminded me of cotton candy. “Smirnoff Fluffed Marshmallow Flavored Vodka has a refreshing and airy scent that is met with the subtle sweetness of confection—qualities that exemplify the innocent side of a favorite indulgent dessert.” It makes an amazing base for Cosmos and other sweet vodka cocktails, so ladies get ready to enjoy some extra yummy drinks. Why not try this Fluffled Marshmallow Cosmo:

1 1/2 oz Smirnoff Fluffled Marshmallow Vodka
3/4 oz triple sec
3/4 oz cranberry juice
1 oz fresh lime juice

Pour Smirnoff Fluffled Marshmallow vodka, triple sec, cranberry juice and lime juice into a cocktail shaker half-filled with ice cubes. Shake well, strain into a cocktail glass, and serve.

To introduce these two sensual and sweet flavors, Smirnoff has recruited Model and Kanye West’s former love, Amber Rose as the face of this bold and audacious new campaign.

Created to launch the new flavors, Amber brings to life the luscious and opulent world of Smirnoff Whipped Cream Flavored Vodka and the sweet and playful world of Smirnoff Fluffed Marshmallow Flavored Vodka.

“Flavored vodkas continue to be widely enjoyed by our consumers, which is why we’re consistently adding innovative, high quality flavors to the Smirnoff portfolio,” said David Tapscott, Brand Director, Smirnoff. “We’re confident that the new Smirnoff Whipped Cream and Smirnoff Fluffed Marshmallow Flavored Vodkas will be broadly embraced, much like their namesake dessert counterparts.”

Both Smirnoff Whipped Cream and Smirnoff Fluffed Marshmallow Flavored Vodkas are available nationwide at local retailers with a suggested retail price of $12.99 per 750mL bottle (prices may vary per market).


 Oh boy, oh boy, although it’s cold outside, I was enjoying that sunset view all night at the launch of Absolut’s newest flavor – MANGO!! Welcome, ladies and gentlemen to the Absolut Mango Launch Party. This event was thrown by Us Weekly and Rolling Stone, although sad to say there were no issues of either. They turned the ground space at 122 W 26th street into a Mango Grove (yep, trees and all).


I met up with Dave and we headed over to the event, Kim was on her way, Marisol was stuck at work and never made it, Mr. Popular, Alex double booked himself and we don’t know what happened to Patty. Anyway, as soon as we walked in, we were greeted by a woman peeling fresh mangoes on a stick which were made available to anyone who wanted.

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I LUVVVVVVVV Mangoes, so I immediately grabbed one, Dave passed and we headed for the bar, on my way I decided to get some decor photos. There were mangoes everywhere and I mean everywhere.


According to the Absolut website, “The main ingredients in ABSOLUT MANGO are ABSOLUT VODKA and mango flavor. ABSOLUT VODKA is made from water and winter wheat. The water comes from a deep well in Åhus where it’s protected from impurities. The winter wheat is also grown in Åhus and differs from other crops: it’s sown one fall and harvested the next one. Days in between it grows under the Swedish snow developing its’ hard grain. Also, the use of fertilizers is minimized. Of course, the mangos are as natural as the rest of the ingredients”

We made our way to the bar and it seems there were three choices tonight, I decided to start with the Absolut Mango Spice and Dave went with the Absolut Mango Cooler.

Absolut Mango 010

Naturally I took some photos while we were waiting for our first round of drinks (did I mention that we tried all of the drinks that night)

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Hope you guys could feel the vibe of the event through some photos of the DJ Johnny Dynell and the great crowd


I ended up having 4 or so drinks, Kim barely had one and Dave had more than me (I’ll just keep it at that). It was a great night and a fantastic event. On our way out, we each took 2 mangoes to take home (I later heard someone took 8).