20 Years of NaturallyCurly and a Spectacular Texture on the Runway Show

Now that NYFW the Shows is over, we can finally share the amazing shows and events we enjoyed. Funny enough, our first show had all to do with hair fashion than clothing (although we saw some pretty cool fashions). We always look forward to the start of fashion week. Not just for the incredible runway shows we anticipate attending but because NYFW debuts with the NaturallyCurly Texture on the Runway Show. The incredible hair show, presented by NaturallyCurly and Sally Beauty, is a celebration of the beauty of natural hair. This year’s runway show brands included Camille Rose Naturals, Cantu, Carol’s Daughter, Creme of Nature, Mielle Organics, SheaMoisture, and The Mane Choice.

Texture on the Runway 2018

This year’s Texture on the Runway show was also a celebration of NaturallyCurly’s 20th anniversary. Hosted by NaturallyCurly co-founder Michelle Breyer, and recording artist and breakout star of Love & Hip Hop Miami Amara La Negra, the seven top texture brands showcased their take on texture down the runway.

Camille Rose Naturals

Camille Rose at Texture on the Runway 2018

What better way to celebrate the launch of their Around the World collection than with a variety of multicultural models and hairstyles. Their hairstyles represented the beauty of the diverse regions of the Amazonian Rainforest, South Pacific and the Middle East. Camille rose Naturals was definitely oneof ourfavorite presentations.

Cantu

Cantu brought the vibrancy of New Orleans to the NaturallyCurly Texture on the Runway stage. Cantu’s presentation was to celebrate the textured hair movement and their dedicated and hardworking team.

Carol’s Daughter

For Carol’s Daughter, it was all about the bond between mother and child and one thing that connects a black woman and her daughter is hair. They recreated these special moments shared between, mother, and child by using models that are actually family, including Lisa Price and her daughter. We also got a chance to get to know the new Pracaxi Nectar Collection, a styling line made with natural Pracaxi Oil, the conditioning “miracle” nectar of Brazil.

Creme of Nature

Creme of Nature at Texture on the Runway 2018Creme of Nature at Texture on the Runway 2018

Creme of Nature highlighted how culture is redefining the future of universal style and texture…with a bold look at Afrofuturism. Their runway presentation celebrated the Afro-Punk Urban Queen” with cutting-edge hairstyles by celebrity hairstylist Pekela Riley. How fearless she is in her diverse expression of edgy street fashion, multicultural hairstyling and glow up beauty.  They also introduced their new Pure Honey collection. A range that targets dry, dehydrated hair to provide essential moisture, softness, and smoothness without weighing your hair down.

Mielle Organics

Mielle Organics at Texture on the Runway 2018Mielle Organics at Texture on the Runway 2018

Mielle Organics hit the runway with an edgy presentation that brought the brand to life. Hairstyles and looks were crafted and inspired by the woman warriors of Wakanda. The edgy hairstyles were styled using Mielle Organics’ Pomegranate and Honey collection. Honey is definitely a big haircare ingredient for natural hair and you can expect more brands to follow.

SheaMoisture

SheaMoisture at Texture on the Runway 2018

SheaMoisture showcased the beauty and versatility of textured hairstyles created with their award-winning legacy collection, Jamaican Black Castor Oil Strengthen & Restore Hair Care. The runway presentation featured stunning styles that demonstrate the many dimensions and beauty of textured hair.

The Mane Choice

The Mane Choice at Texture on the Runway

The Mane Choice celebrated the goddesses and their hair crowns. The colorful hairstyles celebrated all hair textures; and showed how the hair brand is continuing efforts in taking strides to empower and offer hair care solutions.


As previously stated, musician Amara La Negra (and her epic afro) performed for the natural hair beauties at the NaturallyCurly Presents Texture On The Runway show. 
Other sponsors included As I Am, ORS Curls Unleashed and Reshma Beauty, who’s US Launch event you may remember we attended. Their Multani Mitti-Fuller’s Earth Mask and bar soaps are amazing.

Photo Credit – Getty Images for NaturallyCurly
Le Diner en Blanc

Le Diner en Blanc: The World’s Largest All-White Dinner Party

We’re sure many of you have attended an all-white party or at least an all-white get together with friends and family; but have you ever attended an all-white dinner with over 6,000 people? That is the concept of Le Diner en Blanc, the world’s largest all-white dinner party. The legendary all-white French-inspired pop-up dinner has become THE culinary event of the year in the U.S. and cities around the world. This year over 130,000 people in 80 cities across 30 countries will partake in this global dining event.

Le Diner en Blanc

Le Diner en Blanc NYC – Eric Vitale Photography

Le Diner en Blanc

Le Diner en Blanc NYC – Eric Vitale Photography

The spontaneous and secretive dinner event is held at iconic public spaces whose locations are revealed only at the last minute. Dressed head-to-toe in chic white, diners will gather at the iconic undisclosed location to dine and dance under the stars. New York was the first city in the U.S. to host Le Diner en Blanc and on September 17th, the wildly popular all-white dining experience will make its return to New York City for its the 8th consecutive year.

In an exciting first, renowned chef and Michelin Star recipient restaurateur, Marc Forgione (you may be familiar with his eponymous restaurant, Marc Forgione, and his steakhouse, American Cut) will be curating four special picnic baskets for guests in New York who order through Le Diner en Blanc.

We had the opportunity to speak to Chef Forgione about his menu for the event and his first experience with Diner en Blanc (the answer to our latter question will be answered after the event). We posed the following questions:

  1. How did he select the menu for Diner en Blanc?
    • Chef Forgione has four meal options planned for Diner en Blanc. Each unique that will offer something for all. The first is built about things NYC is known for – Pastrami Spiced Ribeye, rye bread, and black & white cookies. The 2nd is for seafood lovers and will feature Chili Lobster, spicy rolls, etc. Vegetarians will love the 3rd option featuring Sri Lankan veggie curries, delicious dipping sauces, etc. Last but not least, a meal with all white foods to match the event – chicken in a creamy white sauce, white mac & cheese, onion puree, etc. You’ll just have to attend to see for yourself.
  2. Was there any dish he’d be apprehensive about serving because of the event’s color theme?
    • Unlike us, Chef Forgione is not worried about getting stains on your white outfit. Only that you’re enjoying the food.
  3. We asked about the pop-up he did for the U.S Open
    • Guests of the US Open had the opportunity to enjoy the signature dishes of his steakhouse, American Cut in celebration of the US Open’s 50th anniversary, including the above mentioned Pastrami Spiced Ribeye and Chili Lobster.
  4. Any plans for Chef residences or kitchen takeovers in other restaurants?
    • While there are no current plans for chef residences, Chef does have something big planned. Sadly we have to wait patiently to find out.
  5. Any plans to appear on another cooking show?
    • Although there are no plans, he’s open to any opportunities but notes that he is “just happens to be a chef that won a contest”. We love chefs that are passionate about their craft who basically go by food first and foremost attitude. You can always taste the love they have in their cooking.
  6. Favorite dish to eat or prepare.
    • Basically what he offers at his restaurants. He cooks what he loves and offers what he loves. That’s a big bravo from us. We knew a fashion company owner who always stated if you don’t wear your own product, why should anyone else. We feel the applies here.

Cooking fans may recognize Chef Forgione as the youngest winner of Food Network’s “The Next Iron Chef”, Season 3. At just 31 years old he is the youngest winner in the show’s history. He is also one of the Iron Chefs on Food Network’s Iron Chef America. His father Larry Forgione is a culinary legend who revolutionized American-style cooking in the ’70s and ’80s.

Forgione noted, “I’m excited to be a part of one of the biggest, most sensational events in the world. I’ve always heard that Le Dîner en Blanc is an unparalleled and revolutionary experience and I can’t wait to contribute some of my signature dishes and inventive flavors to the party!”

Le Diner en Blanc

Le Diner en Blanc NYC – Hal Horowitz Photography

Le Diner en Blanc

Le Diner en Blanc NYC – Hal Horowitz Photography

Official local partners of the 8th edition of Le Dîner en Blanc New York include Champagne Jacquart and The Knot. While Luxury Retreats, Sofitel and ONEHOPE are the 2018 Le Dîner en Blanc U.S. national partners. Le Diner en Blanc is by invitation only, traditionally issued by friends and those who have participated in the past. Or just join their very long waiting list. We had some burning questions we needed answers to and connected with one of the organizers, Peter Kohlmann. Check it out below:

  1. What can a first-time attendee expect from Diner en Blanc?
    • The experience of attending a Diner en Blanc is so unique and magical in part because the evening unfolds as a true “Pop-Up” French picnic with the individual expression of creativity sprinkled throughout the secret location. From the very beginning, guests see the beauty of a public space transform its self into a beautiful setting for dinner and dancing. As a first time attendee, my strongest suggestion in making the logistics of attending manageable is to plan, practice and pack light! A first-time attendee needs to remember, they are bringing everything to the location – AND taking everything with them at the end of the night. You can be creative but also smart in how you transport your things.
  2. Why the color white? Why not blue, yellow, or rotating color options?
    • The color white mass is such a serene and beautiful non-color. When you look at the guests and everyone is dressed in white, we all become the one. It creates an aura around an atmosphere that is lively and fun.
  3. What’s the most outrageous thing that has happened at Diner en Blanc? or favorite moment?
    • Every Diner en Blanc is unique to its setting, city and time of year. For New York, our guests bring the very best of table decor, fashion, and culinary creativity. Outrageous is a hard word to pin down when talking about Diner. From an actual working carousel centerpiece which served the guests their food as it spun, to guests wearing light-up clothing that sparkle when the sun sets, it’s all amazing to see.
  4. How far in advance do you have to plan each Diner en Blanc?
    • Shortly after we close the books on one year, we begin planning the next. It’s a huge event with a lot of logistics associated with it and our goal every year is to give our guests the most unique and inspiring experience we can.

Le Diner en Blanc

Le Diner en Blanc

Le Diner en Blanc NYC – Hal Horowitz Photography

The event has become a beloved tradition across the country, with new cities joining the adventure every year. In some cities like Philadelphia and Washington, D.C., Le Diner en Blanc has become THE social gathering of the year. Four international cities have joined the party this year: Toowoomba in Australia, South Georgian Bay and Trois-Rivières in Canada, and Madrid, Spain. Five new countries: Santiago in Chile, Cartagena in Colombia, Havana in Cuba, Taipei in Taiwan, and Dar Es Salaam in Tanzania have joined as well.

 

 

 

 

 

 

Photo Credit: Diner en Blanc International Inc.
Indie Beauty Expo

Indie Beauty Expo: Discovering Amazing New Beauty Brands and Trends

Usually, we would rely on Sephora to be introduced to new beauty brands and trends. But the makeup and beauty haven can only hold so many brands in their retail locations. So where does a beauty addict go to discover the hundreds of market-ready indie brands? The Indie Beauty Expo of course! We had the pleasure of attending the beauty event that introduces media, buyers, and consumers to the amazing new beauty brands and trends. In the competitive beauty, skincare, and wellness industry, it is essential for a brand to stand out and the Indie Beauty Expo is a great place to start.

We were introduced and reintroduced to so many amazing brands, many of which we will be highlighting individually. More than 240 exhibiting indie beauty brands were in attendance in several categories. The participating brands covered skin care, beauty tools, hair care, nail care, makeup, and health & wellness.

Since its debut in New York, the Indie Beauty Expo has launched in Los Angeles and Dallas, soon to be launching in London and Berlin. It has connected hundreds of indie beauty brands globally with buyers, press, and consumers while offering a full schedule of education and networking events. We were happy to reconnect with brands like BioMilk, Hair Detox by Angelo David Pisacreta, Kryolan, and Flickable.

But we are truly excited to try the products from some of the new brands we were introduced to at the Indie beauty Expo. Our absolute favorites are ikoo and their wonderful range of hair care products; When and their vast variety of sheet masks; Mighty Patch‘s hero blemish patches; LBK (Love by Kemeny)‘s innovative nail polish bottles; Undefined Beauty‘s amazing beauty oil; Kanai Organics‘ incredible healing skincare; Andmetics‘s brow wax strips; and the Nessa Brush Spa System.

We can’t wait to share our experiences with these indie beauty products with you. We’d love to hear if any of you have tried any of these indie beauty products yourself.

 

McDonald’s Celebrates Summer with McCafé Ready-to-Drink Frappés

There is no denying that this summer has been extremely hot. We have established that we can not survive this summer without a cold drink in hand at all times. Luckily there are rich and creamy delicious options for keeping cool. The most recent one comes from McDonald’s and their new McCafé ready-to-drink Frappés. It was a perfect way to kick off and cool down a hot summer day.

We had the pleasure of attending the McCafé Frappé Summ “Ahh” Rooftop celebration to celebrate the ready-to-drink Frappé flavors. The on-the-go drinks were the perfect way to keep cool as she enjoyed the view from the Spotify rooftop. The McCafé ready-to-drink Frappés are everything you love about McDonald’s delicious frappes in now conveniently available in a bottle at retailers everywhere. Now you can indulge in rich, creamy and delicious flavors with every sip of McCafé ready-to-drink Frappés.

The café-quality, McCafé ready-to-drink Frappés are now available in three mouthwatering flavors, Caramel, Vanilla, and Mocha. All three flavors contain real sugar, real milk and are made with 100% Arabica beans. Now you can enjoy your favorite McCafé Frappés whenever you want, wherever the day takes you. We’re not usually big coffee fans but we admit the Vanilla flavored frappe has absolutely got out attention and it absolutely did its job of keeping us cool and happy.

McCafé ready-to-drink Frappés McCafé ready-to-drink Frappés McCafé ready-to-drink Frappés

This launch was a year in the making as it was first announced on August 30th, 2017. We had a great time keeping cool and enjoying the wonderful music Spotify had to offer on their spacious rooftop; as well as take advantage of the McCafé frappe hued flip flops (they were perfect for our relaxing weekend walks).

McCafé ready-to-drink FrappésMcCafé ready-to-drink Frappés McCafé ready-to-drink Frappés

The McCafé ready-to-drink Frappés are available in 13.7 oz resealable PET bottles. They can be purchased at grocery, convenience, and mass merchandise retailers nationwide.

The Macallan Whisky Distillery and Visitor Experience

The Cask Diaries: The Macallan Distillery and Visitor Experience

There are some experiences we’ve added to our “amazing time” list and recently had the pleasure of adding another one. This latest experience was to celebrate the new era of The Macallan (world renown Scotish whisky) with an immersive experience that highlighted The Macallan Distillery and Visitor Experience. This visitor experience gave us an insight into the process, production, people and passion that makes The Macallan single malt whisky so special.

The Macallan Whisky Distillery and Visitor Experience

The Weylin was transformed into a whisky-loving haven. As we waited to be alerted for our turn on the virtual tour, we indulged in a few cocktails and explored the gorgeous space. We started at The Macallan 1824 Bar, stood in awe of the collection of vintage Macallan Scottish whiskys, the oldest of which was from 1938.

The Macallan Whisky Distillery and Visitor ExperienceThe Macallan Whisky Distillery and Visitor Experience

Continuing on with its history, we got to know the spirit more with the history of The Macallan wall, which featured a the timeline from the Easter Elchies House being built for Captain John Grant in 1700, all the way to the new product launches of today.

The Macallan Whisky Distillery and Visitor Experience

We then journeyed to the next room which housed an interactive bar with cocktails made with The Macallan Double Cask 12 Whisky and highlighted the latest launch, the limited edition Edition No. 4.  It is said this new edition “embodies the craftsmanship and pioneering design of the new Macallan Distillery and demonstrates the mastery of whisky making on the estate since 1824.”

The Macallan Whisky Distillery and Visitor Experience

At this bar, your cocktail was determined by the glass you chose – a highball or an Old Fashioned glass. The cocktail choices were a Rooftop Rickey or the Easter Elchies Old Fashioned. We went the Rooftop Rickey.

The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience

Halfway through our Rooftop Rickey cocktail, it was our turn for the virtual tour of The Macallan Distillery and Visitor Experience. We were ushered upstairs, handed Glencairn whisky glasses of the limited edition Edition No. 4 to get acquainted with. The copper-hued spirit is crafted from a combination of both American and European oak casks. It is a zesty, vibrant and invigorating single malt of rounded honey, sweet toffee, and citrus fruits. We were then ushered throw another door, given headphones and directed into a cube-shaped area for the final part of The Macallan Distillery and Visitor Experience.

The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience

The Macallan Distillery and Visitor Experience virtual tour featured an audio and visual tour of the facilities and the entire collection. The complete immersive Distillery and Visitor Experience came to life for all to see at Grand Central Station’s Vanderbilt Hall for three days, following this event. After our tour, we ended the night in a grand hall where we ate and drank to our heart’s content, and took in another virtual tour at the VR Bar.

The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience

We ended the evening enjoying several glasses of the beet juice-based The Ruby Queen cocktail and the equally delicious The Hillside Sour cocktail (both of which are featured below). They both paired perfectly with the delicious array of food that was made available at the event.

The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience The Macallan Whisky Distillery and Visitor Experience

As we stated at the beginning, The Macallan Distillery and Visitor Experience is definitely on our list of amazing times we’ve had and we hope to enjoy the real thing one day.

Hailee Steinfeld at the Post-It Back To School Event

Hailee Steinfeld and Post-it Brand Kick off Back to School

Can you believe the back to school season is almost here! As we head into the end of July, we can’t help but think that for many, school reopens in the mid to late August. So it’s time to really think about the upcoming school season. We had the great opportunity to kicked off the back-to-school season with Singer/Actress Hailee Steinfeld and Post-it Brand. An event with a wonderful surprise performance by Hailee (keep reading to see the video of her performance).

Hailee Steinfeld at the Post-It Back To School Event Hailee Steinfeld at the Post-It Back To School Event

We were among the very lucky few who got the chance to attend this wonderful event, which was a joint effort with Hailee Steinfeld and Post-it Brand to celebrate the back-to-school season and inspire students to dream big, set goals and make them stick.  The other attendees? Students from the NYC chapter of national non-profit After-School All-Stars, a program that provides comprehensive after-school programs that keep children safe and help them succeed in school and life. The program strives to ensure that be safe and healthy, to graduate high school and go to college, to find careers they love and then give back to their communities.

Hailee Steinfeld and Post-It Notes Back to School Event

The kids had a great time dancing and playing with the available Post-It Notes. The Hailee Steinfeld and Post-it back-to-school event offered several interactive things to do including writing down special song requests on Post-It Extreme Notes and posting it on a brick wall for the DJ and sharing what motivates them, what they’re thinking about, and what are they looking forward to.

Hailee Steinfeld and Post-It Back To School Event Hailee Steinfeld and Post-It Back To School Event Hailee Steinfeld and Post-It Back To School Event

We also enjoyed an exclusive preview of the new products from the Post-it Brand, an interactive Q&A with Hailee Steinfeld and Remi Kent, Global Business Director of the Post-it Brand, and the aforementioned one-of-a-kind performance by Hailee. Check out our video of the Q&A before her performance below:

Did you know you are 42% more likely to achieve a goal if you write it down? Both Remi Kent and Hailee Steinfeld stated this fact and from our own experience, we can attest to that. With this event, Post-it Brand helped to inspire students like the ones from After-School All-Stars NYC. We are certainly inspired and can’t wait to share our goals, to-do lists and dreams on some of the absolutely adorable new launches from Post-It Brand. We especially love the Polaroid Camera and White Ceramic Bear Post-It Notes dispensers, the Emoji and state-shaped Post-It Notes, and of course, the previously covered Post-It Extreme Notes. Which are your favorites?

Hailee Steinfeld and Post-It Brand Event Hailee Steinfeld and Post-It Brand Event

Without further delay, please enjoy Hailee Steinfeld’s acoustic musical performance featured below:

Last but certainly not least was the colorful decor, all done with post-it notes of course. From the incredible post-it notes flowers, streamers, and the massive Dream Wall.

You may notice the Post-It Dream wall is filled with handwritten hopes and dreams. Check out a close-up of some of those below and please share with us what would you write on the Dream Wall?

National Sour Candy Day with Sour Punch Candy’s Embrace Your Punch Tour

If you haven’t heard, today is National Sour Candy Day. A day to celebrate the candy that moves your tastebuds (and facial expressions) through a rollercoaster of flavors and reactions. A few weeks ago we (and several other sour candy fans) had the pleasure of enjoying some delicious Sour Punch Candy during their inaugural “Embrace Your Punch” Tour. This innovative tour allowed anyone who wanted the opportunity to enjoy free samples of their one-of-a-kind Sour Punch Twists designed specifically for the tour, themed activities and photos with the brand’s Pun-Chi character.

What better way to kick off the Summer season that with the experience of a unique pop up candy counter and try out new candy flavors. These special flavors will include Berry Lemonade, Grape-Pineapple, and Watermelon-Honeydew, along with five other fruit flavors.

We caught up with The Embrace Your Punch Tour Manager, Kylie Martin, at their Coney Island tour stop to get the deets on what sour candy fans can expect. Check out our interview with her below on our IGTV:

The event featured an elaborate Sour Punch themed-exhibit, with a uniquely built container as the centerpiece from which Sour Punch ambassadors distributed complimentary samples of the treats, along with other promotional items. Coney Island was the seventh stop on the stop on the tour for Sour Candy Punch, having previously been at the Gulf Shores in Alabama, Atlanta, Charlotte, Philadelphia, Richmond, and Washington, DC. It continued on to Boston and ended today in Chicago just in time for National Sour Candy Day.

The Embrace Your Punch Tour is all about self-love and embracing what makes YOU. The brand gave all in attendance the opportunity to share what makes them unique. The goal is appreciating and celebrating those characteristics that make us wonderfully different. Sour Punch Candy wants everyone to focus on choosing kindness and the profound things that make us unique.

We hope this wonderful tour continues on for years to come and of course beyond National Sour Candy Day. Hope you celebrated this sweet and sour day with a few twisted flavor treats. Visit www.sourpunch.com to shop for your favorite sour candy and see what future events Sour Punch might have coming up.

 

Alcohol Photography: Blend of Kentucky Bourbon Whiskey and Rye Whiskey

Basil Hayden’s Bourbon Releases Limited-Edition Basil Hayden’s Two by Two Rye

Contrary to popular belief, not every woman wants a “girly” drink. We can love a great bourbon whiskey just as much (in some cases more) as a cosmo. As any woman will attest, the life of a woman can be extremely stressful and sometimes calls for a drink that’s as tough as we are. If you’ve ever had a shot of bourbon whiskey, then you know there’s nothing “girly” about his spirit. Which is why we were so excited to help Basil Hayden’s Bourbon celebrate the release of their new Limited-Edition Basil Hayden’s Two by Two Rye.

Alcohol Photography: Blend of Kentucky Bourbon Whiskey and Rye Whiskey

If you are not familiar, Basil Hayden’s Bourbon is one of the fastest growing super-premium bourbons on the market. We’ve enjoyed a glass or two of the small batch whiskey since our introduction to the brand in 2013. First their Kentucky Straight Bourbon Whiskey, their deeply spiced Rye Whiskey, their one-of-kind Dark Rye, and now the Basil Hayden’s Two by Two Rye. This latest addition boasts an unprecedented blend of two Kentucky Straight Rye Whiskies and two Kentucky Straight Bourbon Whiskies. Basil Hayden’s Two by Two Rye breaks the category norms to offer whiskey fans the best of both worlds: the full spiciness of rye, complemented by the sweet characteristics and finish of bourbon.

Alcohol Photography: Blend of Kentucky Bourbon Whiskey and Rye Whiskey

Two by Two Rye offers a premium blend of two ryes and two bourbons, which have been artfully combined to find the perfect complement in one another. With a balance of 5-year-old Kentucky Straight Rye, a 7-year-old “high-rye” Kentucky Straight Rye, a 13-year-old Kentucky Straight Bourbon, and a 6-year-old Kentucky Straight Bourbon, the result is a wholly unique golden honey hued whiskey that makes a name for itself. It features an aroma of rich caramel and brown sugar with a sumptuous, woody rye flavor profile. It is smooth and medium-bodied with a balanced blend of sumptuous rye and brown sweets with an ample woody accent which finishes with a pleasant, long lingering warmth.

Alcohol Photography: Blend of Kentucky Bourbon Whiskey and Rye Whiskey

“Basil Hayden’s has always been known for its distinctive spicy finish, so innovating in the rye category continues to be an exciting venture for the brand, especially as interest in the category grows exponentially,” said Rob Mason, Vice President Marketing, Whiskey at Beam Suntory. “While Basil Hayden’s Two by Two Rye upholds our trademark spice and approachability, this blend also challenges the status quo and encourages fans to discover the versatility of rye.”

The 80 proof Basil Hayden’s Two by Two Rye continues Basil Hayden’s pursuit of innovation within the rye whiskey category. The launch of Basil Hayden’s Two by Two Rye builds on momentum set by the brand’s two recent launches, Basil Hayden’s Rye Whiskey and Basil Hayden’s Dark Rye. Both were met with impressive reception and acclaim, with Basil Hayden’s Rye Whiskey being awarded “Rye Whiskey of The Year” at the 2017 New York International Spirits Competition.

Alcohol Photography: Blend of Kentucky Bourbon Whiskey and Rye Whiskey

Basil Hayden’s Two by Two Rye is best enjoyed sipped neat or on the rocks. The limited edition blend is now available nationwide at a suggested retail price of $44.99 for a 750mL bottle. Look for it packaged in a light tan and deep green, hand-applied parchment bib and wrapped with the copper belt iconic to Basil Hayden’s. For more information about visit www.basilhaydens.com.