Effen Vodka Launches Effen Rosé and Effen Yuzu Citrus Flavors

National Vodka Day isn’t until October but thankfully we don’t have to wait until then to enjoy the latest flavor launches from Effen Vodka. Just in time for and perfect for summer, are Effen Rosé and Effen Yuzu Citrus flavors. The two new super-premium vodka flavors join the already exciting range of flavors. These flavors include Black Cherry, Raspberry, Cucumber, Blood Orange and Green Apple. Let’s get to know the new Effen Rosé and Effen Yuzu Citrus vodka flavors.

Made from premium French wheat, Effen Vodka uses a continuous distillation process, along with all-natural ingredients to create a smooth taste on the palate. This results in a flavored vodka that is smooth yet crisp with flavors that are unsullied by an aftertaste. We had the pleasure of enjoying several cocktails made with the new Effen Rosé and Effen Yuzu Citrus vodkas. Great music kept us company as we enjoyed a very informative flight bar led by Bartender, Amy Probasco. We enjoyed the new flavors neat and paired with a variety of ingredients. We recommend trying different fruits and herbs to enhance the natural flavors of each new flavor.

The night ended too quickly but we each took home a keepsake cocktail shaker designed by Street Artist, AJ Lavilla.

The Effen Rosé Vodka combines the bright, smooth flavors of a classic Rosé with an accent of vanilla and honey to round out its flavor. The liquid itself is a beautiful pink-hue and adds no additional sugar. The two featured Effen Rosé cocktails included the Raspberry Rosé Spritz, a great summer drink; and the Rosé & Soda, perfect for those who want a low-calorie and low sugar cocktail.

The one of a kind Effen Yuzu Citrus Vodka uses Yuzu citrus fruit; it’s known for its use and origin from Japan and East Asia. This Asian citrus fruit is exploding with popularity across the US, and already can be found in many products. The taste is a complex blend of citrus, grapefruit, and herb to truly embody the subtle beauty of the Yuzu fruit and flavor. This is the first Yuzu Vodka we’ve experienced and we are in love. We loved the light and refreshing citrus taste.

Thanks to the Effen Yuzu Citrus cocktail, we’ve found out new “adult lemonade” and the Yuzu Citrus & Grapefruit Soda is another low-calorie and low sugar winner. No matter which flavor you enjoy, we promise the Effen Rosé and Effen Yuzu Citrus vodkas will be a hit.

Why Should You Attend The Makeup Show NYC On May 5th & 6th?

First of all, if you love beauty you definitely should but there are several other reasons to attend The Makeup Show NYC. For starters, The Makeup Show is the largest pro beauty event in the world! The two-day beauty experience introduces beauty lovers to both indie brands and pro-favorites. Over 120 beauty brands will be showing their products. As an attendee, you will be among the first to see these beauty brands launch their new products. You will witness pro-artists setting new beauty trends, and so much more.

Want to know more about the beauty industry from the Pros? The Makeup Show NYC will have 8 stages of hands-on beauty education and workshops. These workshops will feature strong women in the beauty industry, including Tabatha Coffey, Natasha Denona, Erin Parsons, Danessa Myricks, and more. Get the inside scoop on bridal beauty, makeup for photography, color correction and theory, complexion and skincare, etc. Check out a peak of a part of the show’s layout and some of the brands:

For the first time, ever The Makeup Show welcomes an International Stage where makeup professionals from all over the world are featured. These global artists include Vanessa Davis, Mia Connor, Einat Dan, Darya Kholodnykh, Isabelle De Vries, Lorcan Jude Devaney, Pepe Gutierrez, Daniel Takahashi, Bastian Russ, and Ederson Oliveira.

If editorials and beauty shots are your weakness, you’ll love the Art Gallery with Photographer Matthew Jordan Smith. Along with his work with Revlon and HBO, Matthew has shot many major celebrities; some of these celebrities include Oprah Winfrey, Queen Latifah, and Angela Bassett. He’s also published three books, one of which you can see above.

Last but certainly not least, beauty brands and local makeup artists come together to present the NYC Nights Fashion Show. To celebrate the iconic New York nightlife, The Makeup Show NYC presents a cocktail event with a fashion presentation. The fashion show will take place on Sunday, May 5th, 6:00pm-7:30pm on the 5th Floor in the Main Stage area.

The Makeup Show NYC will be held Sunday, May 5th, from 9:00 a.m. to 6:00 p.m. and Monday, May 6, from
9:00 a.m. to 5:00 p.m. at Metropolitan Pavilion, located at 125 W. 18th Street. Get a complete list schedule of events and scheduled and your tickets to the world’s largest beauty event today.

#PumpUpTheLime: Bacardi Lime Launch Hosted by Olivia Culpo

We can never get enough of rum. We attribute this to our Caribbean heritage but then we’ve never met anyone who doesn’t like it, especially with a twist of lime. This is why the latest flavored rum launch from Bacardi has us excited. Welcome Bacardi’s ninth flavor offering, Bacardi Lime. This new flavor is made from a Bacardi Superior white rum base, infused with natural lime flavors; allowing the spirit to offer a lime zest aroma and bright citrus notes. We had the pleasure of attending a vibrant brunch launch event for Bacardi Lime hosted by Olivia Culpo.

In celebration, everyone was asked to dress in their neon best to celebrate the new flavor. As you can imagine, most came dressed in neon green to coordinate with the new Lime flavor.

The new lime flavor is the perfect complement to spring and summer outdoor festivities. With this new flavor, Bacardi shows that the future of rum is bright….and deliciously refreshing. We enjoyed several delicious Bacardi lime cocktails at the launch event, including the Bacardi Lime Cooler, Lime & Soda, Lime Mojito, and the Sparkling Hibiscus Limeade.

Accompanying the delicious drinks were equally amazing eats. Savory treats like mini tacos, lobster rolls, sliders, rice crispy treats, chocolate covered apple slices, cotton candy, and much more.

Roberto Ramirez Laverde, vice president for Bacardi in North America, said: “As soon as the weather warms up, people are ready to take their drinks outside, whether it is for an outdoor barbecue, party on the beach or happy hour on a rooftop bar, Bacardi Lime is the perfect complement to these spring and summertime occasions.

“We have watched the flavor space grow year after year and we know that consumers are going to embrace this new infused rum, especially when they’re on the hunt for a refreshing new cocktail.”

The 750-ml bottle will be available at select retailers nationwide for a retail price of $12.99.

CHEESE WEEK 2019 - 3rd EDITION

Celebrate All Things Cheese During the 3rd Annual Cheese Week NYC

Did you know that Cheese Week NYC started today? For the third consecutive year, Jean-François Hesse and Transversal FR bring all things fromage to New York. The best part, you don’t have to be in Vermont, Italy, Switzerland or even France to enjoy some of the most amazing cheeses in the world. The 3rd Annual Cheese Week NYC brings them all to you in a series of in-store and restaurant events from April 28th – May 4th.  We had the pleasure of enjoying a wonderful cheese brunch at Rôtisserie Georgette, an experience we’ll be sharing soon. Check out some of the great cheese events happening this week

CHEESE WEEK 2019 - 3rd EDITION

Stores in New York

Murray’s Cheese (254 Bleecker St and 89 E 42nd St)
April 28th – May 4th
Demonstrations Daily – 3 to 6pm
• The Murray’s Cheese locations at 254 Bleecker Street and Grand Central Terminal will host
demonstrations daily.
• Murray’s Cheese Bar (264 Bleecker Street): special cheese-and-wine flights all week long

French Cheese Board (41 Spring St)
May 3rd – 5.30 to 7.30pm
• Class is in Session! Join Chef Greg from Savencia Cheese USA
This class includes how to create amazing cheese pairings with Saint Agur, Le Montagnard, Le Cayrol, Esquirrou, and Saint Andre

Zabar’s (2245 Broadway at 80th Street)
Demonstrations Daily – 3 to 6 pm:
May 2nd – 3 to 6pm: Join Gourmet Foods International for a tasting of P’tit Basque, Fromager D’Affinois Brie
and La Bonne Vie Goat Pyramid.
May 3rd – 3 to 6pm: Join Savencia Cheese USA for a tasting of Esquirou, a PDO Ossau Iraty cheese, winner
of the 2018 World Championship Cheese contest.

Le District (225 Liberty Street)
April 28th – May 4th
The offer is a choice of 3 kinds of cheese (cheese plate) and a flight of 2 wines for $35.
The cheese options include: Excellence Triple Creme – France St. Andre -Le Bonne Vie Chante -La Bonne Vie
Goat -St Agur 60%
-St Andre Mini
The two wines are: Combe Saint-Jean, Bourgogne Chardonnay 2015 and Château de la Dauphine, Delphis
Fronsac 2015

Taste Wine Company (50 3rd Ave)
May 2nd
Sit-down wine & cheese pairing class & tasting from 7 to 9pm. Price: $40
Reservations : 212-461-1708

Restaurants in New York

Rôtisserie Georgette (14 East 60th Street between Madison and 5th)
April 28th
Reserve for anytime between 12 noon and 2pm
« Fête du Fromage » Sunday Brunch
4 courses $49.00
Asparagus Velouté, Warm Savory Madeleines
Cheese Soufflé – or – Croque Monsieur
Artisanal Cheese Buffet
Tropical Fruit Sorbets, Mignardises
Reservations: 212-390-8060 or www.rotisserieg.com

Bagatelle (1 Little W 12th St)
3-course tasting menu with wine pairing
All week for dinner. $60.00
Reservations: 212-488-2110

Cocotte (110 Thompson St)
Cheese and Wine Fest throughout the week
Reservations: 212-965-9100

AOC East (1590 1st Avenue)
Happy Hour the entire week from 4 pm to 7 pm. Cheese and Wine: $15.00
Reservations: 646-998-5749

Bistro Vendôme (405 E 58th Street, NY)
Cheese and Wine tasting all week long
Reservations: 212-935-9100

Experience Tribeca Film Festival at the Bulleit 3D Printed Frontier Lounge

The Tribeca Film Festival is known as one of the coolest things happening in New York. You’d think nothing can make it any cooler but you’d be wrong. As part of its latest Frontier Works project, Bulleit Bourbon Whiskey has collaborated with leaders in art, tech, and design. Together they will debut one of the most technologically advanced bar experiences: a 3D-printed experience. This experience will feature a 3D-printed bar and 3D-printed cocktails. Yes, you read that correctly, 3D-printed cocktails!! You’re invited to experience the Bulleit 3D Printed Frontier Lounge. In collaboration with the architecture and design practice FAR frohn&rojas, the 3D fabrication team at Machine Histories, popular bartender Melissa Markert, and robotics pioneer from Print A Drink Benjamin Greimel, Bulleit brings its 3D Printed Frontier experience to Tribeca Film Festival.

During a series of private events at the Bulleit 3D Printed Frontier Lounge, a team of noted NYC bartenders will serve some of the world’s first 3D printed cocktails.

Guests will also enjoy music from cutting-edge New York-based DJs, Odalys and Angel and Dren; a series of high-tech lighting projections featuring content from some of the films debuting at this year’s Festival. This is sure to be a truly immersive futuristic experience. The bar design, which was inspired by the iconic Bulleit Bourbon label and award-winning whiskey, will find a permanent home at the new Visitor’s Center at The Bulleit Distilling Company in Shelbyville, KY; however, it will stop at several cultural hotspots along the way starting in Oakland, California.

At the 3D Printed Frontier Lounge, Bulleit will host actors, filmmakers, and celebrities, for post-film screening afterparties for several films. Some of which include Crown Vic, Plus One and the 25th-anniversary celebration of Emmy Award-winning cultural sensation, In Living Color.

OAKLAND, CA – Phillip Hornung (L) and Benjamin Greimel attend the Bulleit 3D Printed Frontier Launch at 16th Street Station on December 6, 2018, in Oakland, California. (Photo by Kimberly White/Getty Images for Bulleit Frontier Whiskey)

The Bulleit Frontier Works Experience previously made stops in several cultural hotspots; Oakland, CA at the city’s historic Sixteenth Street Station, and Austin, TX ahead of this year’s SXSW conference and Festival.

Fans and festival-goers 21 years of age and older can visit https://guests.bulleit.com for a chance to experience the space from 7-10pm ET beginning Wednesday, April 24th through Friday, April 26th. Please note that space is limited and therefore confirmed RSVPs will be accepted on a “first-come, first-serve” basis.

Davio’s Aperitif Mondays

Aperitif Mondays: Enjoy Spritz Cocktails at Davio’s Manhattan

Typically Monday is the least liked day of the week. You’ve most likely heard the phrase “someone has a case of the Mondays”, but those saying it are not referring to anything enjoyable. What if we told you we know of a way to make your Mondays a deliciously enjoyable day? Davio’s Manhattan presents Aperitif Mondays, a wonderful happy hour experience of delicious spritz cocktails.

Davio’s Aperitif Mondays

Every Monday, Davio’s Manhattan boasts a Happy Hour menu from 2:30 PM – 7:00 PM featuring libations made with Italian apéritifs, Aperol and Pallini Limoncello. The Happy Hour is dedicated to the classic Spritz cocktails, which are designed to take you from day to night. Aperol is an Italian apéritif made of gentian, rhubarb, and cinchona, along with a few other herbs and roots. Pallini Limoncello is a traditional Italian lemon-flavored liqueur made from Sfusato lemons.

Davio’s Aperitif Mondays

If you didn’t already know, Spritz cocktails are the ultimate summer drinks. It is a simple cocktail with only three ingredients. The Spritz is a sparkling, low-alcohol quencher that is easy to make and quite delicious. Along with the delicious Spritzes, you can also enjoy some incredible complimentary eats at Davio’s Manhattan’s Aperitif Mondays. We had the pleasure of sampling a variety of bar bites, including Truffle Fries, Fresh Tomato Pizza with Mozzarella and Basil Leaves, and Crispy Fried Calamari. 

For dessert, we enjoyed mouth-watering blueberry frosted Donuts and some must-try Aperol Cotton Candy.

The full happy hour menu, with prices, includes the following:

$7 Aperol Spritz

$7 Limoncello Spritz

$6 Select Red and White Wines

$6 Prosecco

$6 Seasonal Beer

Complimentary Bar Bites

If you are looking for refuge from your Monday blues, Aperitif Mondays at Davio’s Manhattan is the place to be.  After one visit, Mondays will no longer be your least favorite day of the week. Davio’s Manhattan is located at 447 Lexington Avenue. Happy Spritzing!

Game Night: Tuesdays Are Backgammon Night At The Playboy Club NYC

For many, having bragging rights of attending exclusive events and places is the stuff of legends. We all want to wow friends, family, and strangers with our own inside tales of things and places not accessible to us mere mortals. One of those places is the Playboy Mansion, many have dreamed of getting access to what’s behind those famous doors. While the mansion may not be available to you, the Playboy Club NY is and it promises continuous nights of fun. We had the pleasure of attending one such night – Backgammon night.

There are many things we’ll never know about Hugh Hefner. We do know he was an iconic figure. We know he was groundbreaking, and we know he changed men’s lives forever. But we also found out one more thing, Hugh Hefner was a passionate Backgammon aficionado. Not only did he play the game, but he also held numerous backgammon parties at the Playboy Mansion during the 1960s and 1970s. His son, Cooper Hefner honors that tradition with the time-honored tradition of Backgammon night at his new Playboy Club NYC.

Tuesday nights are Backgammon nights. Members (you can join for exclusive experiences) and attendees can relax in the Lounge where Backgammon games are set up. You can either play and enjoy specialty cocktails and light bites or not play at all. If trying your hand at one of the oldest known board games is not your strong suit, you can head over to the restaurant to enjoy the Playboy Club NYC’s weekly Jazz Dinner Party, with music curated by the Diego Campo Quartet.

We had a wonderful time getting to know the Playboy Club NYC cocktails. Some of these cocktails, created by Mixologist Fred Dex, included A Bunny Thing, Hefe, Honey Ryder, and Decadence; as well as enjoyed Crispy Shrimp with spicy yuzu & cilantro, and Truffle Fries with white truffle & chives.

The Playboy Club NYC Appetizers

As previously mentioned, you can become a private member of the Playboy Club NYC. Your membership allows customized and curated experiences, as well as exclusive access and VIP Treatment synonymous with Playboy. The Playboy Club membership is organized in four membership tiers. It includes access to private areas of the Club, luxury concierge services, invitations to Members-only events, and access to worldwide events.

Mondays are also a great night at the Playboy Club NYC; every Monday is Playboy Live, where New York’s rising Broadway stars and vocalists perform the songs that inspire them on stage. For those looking to indulge, the Playboy Club NYC is located at 512 West 42nd Street.

Honoring A Legend: Josefina Howard And The Origins Of Rosa Mexicano

Cuisine is culture! Whether you’re in Japan indulging in sushi or the heart of Tuscany savoring truffle pasta, you’re experiencing the life of another nation through the foods, spices, and cooking styles they’ve perfected over the centuries. Unsurprisingly, it is much harder to bring those along if you move abroad; when Josefina Howard introduced fine-dining Mexican fare to the New York restaurant scene with Rosa Mexicano in 1984, she succeeded where so many others had failed.

Despite being born in Cuba, her love of Mexican cuisine allowed her to develop her own authentic recipes and techniques that are still used at Rosa Mexicano today. Her style, class, joy for life, and passion for the flavorful dishes — and the culture they originated from — gave her the opportunity to share that passion with those who might not have ever experienced it otherwise; through her food, she shared her love of Mexico and Mexican culture.

This impressive feat earned her the recognition of the New York City Council: on March 4, 2019, Josefina Howard was honored with a moving proclamation and newly commissioned portrait.

“WHEREAS: Ms. Howard truly distinguished herself as an immigrant, a woman, an entrepreneur and an incredible champion of Mexican culture and cuisine, and she will always be worth the esteem of her fellow New Yorkers,” the proclamation stated. “BE IT KNOWN: That the New York City Council honors the incredible life and indelible legacy of Josefina Howard for her extraordinary achievements and her enduring contributions to New York City and the nation.”

As we wrap up Women’s History Month, it’s vital that we not neglect those who contributed to our great nation in small ways as well as the big. Josefina Howard founded a restaurant that continues to thrive in the bustling metropolis of New York City; her drive, courage, and strength of character allowed her to push past the criticisms and discrimination to create something truly remarkable. As a nation that loves wine (we consume 949 million gallons of the stuff on average every year), let’s raise a glass to Josefina Howard and her legacy.