Mohawk Flooring’s “Make Room for Mo” SmartStrand Unleashed Campaign #ShareMoLove

I am a member of the Collective Bias®  Social Fabric® Community. This shop has been compensated as part of a social shopper amplification for #CollectiveBias and its advertiser.

If you saw Animal Planet’s Puppy Bowl X during this past Superbowl, then you should be familiar with the official carpet sponsor, Mohawk Flooring, their adorable, four-legged, yellow lab mascot, Mo and their national #ShareMoLove campaign, SmartStrand Unleashed, which highlights their pet-friendly carpet. Well Mo is back with more adventures, in a series of webisodes called “Make Room for Mo!” staring alongside Gregory Abbey and Kelly Deadmon.

We had the pleasure of attending a episode taping of nationally syndicated lifestyle TV program, The Better Show where Mo was on hand with his “Make Room for Mo!” cast members to preview the multi-episode series and highlight the durability of Mohawk’s SmartStrand and SmartStrand Silk carpets.

The four webisodes went live on Friday and you can watch all four on the Mohawk Facebook Page, vote for your favorite and share it with your friends….our favorite is Night Fright. What’s even more amazing, watching all four videos enters you to win one of Mohawk’s popular and super cute dog bone-shaped SmartStrand Silk rugs (they’re giving away 10 of the rugs pictured in the photo below) and by simply “Liking” the Mohawk Facebook Page, you’re also helping Mo find homes for his furry friends as each “like” equals a $2.00 donation to and Petfinder Shelter Foundation. The contest runs May 9th – June 6th, so enter now to win this amazing rug.
What makes Mohawk’s SmartStrand such an amazing product to have for homes with pets? SmartStrand is made from triexta, a stain and soil-resistant fiber made exclusively by Mohawk, that is permanently built into SmartStrand; with other carpets, the chemical stain and soil protection treatments are only applied onto the carpet surface and comes off during typical carpet cleaning, which is why these carpets get ruined quickly.

We loved everything we saw, do you love what you’re seeing and want to know more? Find out more about Mohawk’s SmartStrand and SmartStrand Silk, updates on all their products, contests, as well as what Mo will be up to throughout the year.

Zippo Introduces #ShareThePain Virtual Support System for Owners of Lost Lighters

It’s a fact that some items collected throughout our lives become keepsakes and hold great sentimental value. Sometimes it’s obvious items but then there are those surprising and extraordinary items like Zippo Lighters, that strike a cord. Zippo is the iconic symbol for the American male and is known for their flip-top lighters that may just be lighters for some of you, but for many, they are “treasured gifts, mementos, keepsakes and symbols of American history”. With a history that includes fan mail from some famous military generals and other military personnel, along with appearances in some of the biggest blockbuster movies as well as several Oscar nominated and winning films, it’s no surprise that Zippo leaves a lasting and personal impression. That impression can be tested if you lose your lighter…..and unfortunately many have. For this reason, Zippo presents the #ShareThePain virtual support system for owners of lost lighters.

This virtual support campaign came about after Zippo continually received thousands of messages from heartbroken lighter owners who lost their cherished Zippo lighters. A recent survey by Zippo found that the average American spends 54,180 minutes, or 903 hours, of his or her life searching for lost belongings*. Did you know the U.S.’s top 5 most commonly lost items are:

  1. Pen
  2. Money
  3. Lighter
  4. Car keys
  5. Jewelry

The study also showed that 68% of Zippo lighter owners in the US have lost their lighter and of those respondents, nearly 20 percent noted that they were “devastated”. As Zippo lighters can be personalized and made unique with engravings, personal photos (you can now upload personal pictures and have them printed on a lighter) or favorite sports teams and brands, losing one can take an emotional toll on the owner. take a look at some tweets below:

Now despondent owners who lost their lighters can log on to www.ShareThePain.com to share their pain of losing their treasured Zippos, interact with the brand and Jax McFlame, the ultimate Zippo man and all-American tough guy, receive his words of wisdom, and start the healing process.

“We’ve been receiving letters, calls and e-mails for decades from Zippo fans sharing their sadness at having lost a cherished lighter,” said David Warfel, global marketing director, Zippo. “These run the gamut from matter-of-fact messages about a fisherman dropping his Zippo overboard to heartfelt notes from American war veterans whose military-issued Zippos disappeared during combat.”

Zippo Lighters make great gifts year’ round but are especially great as Father’s Day gifts, especially if someone you know has lost theirs. Just make it unique and personal to the intended recipient, be it your Dad, brother, uncle, etc. To  bring the sharing full circle, www.ShareThePain.com will also act as a forum to promote stories of “found” Zippo lighters.

*The Zippo study into lost items was conducted in January 2014 amongst 11,117 people across 10 countries and three continents. 1,030 Americans were surveyed as part of the study.

John Bartlett for Farm Sanctuary Spring 2014 Collection

We have been loving the adorable animal silhouette tees and sweatshirts we’ve been seeing the over the last two seasons…..sorry we’re not talking about cats. We’re talking about chickens, and pigs, and cows….oh my. John Bartlett presents their second installation of their ongoing collaboration with Farm Sanctuary. For Spring 2014 John Bartlett has created a new series of the iconic “ambassador” animals of farm sanctuary.

Ladies, the limited edition t-shirt collection features bright and vibrant colors, and feature a pig, cow or chicken silhouette on the front and the limited edition logo on the back, making them a perfect addition to a color filled spring and summer wardrobe (the colors for men are more subtle).

Sale of these tees will run through the coming months and 10% of all proceeds will go to support the farm sanctuary, whose mission is “to protect farm animals from cruelty, inspire change in the way society views and treats farm animals, and promote compassionate vegan living.” Unfortunately Alabama, Alaska, and Massachusetts, this charitable sales promotion is not available in your states bu everyone else can indulge. Get to know more about farmsanctuary.org and the great work of co-founder Gene Baur today.

NYC EVENT ALERT: Ultimate Swimsuit Experience w/ Lands’ End & Glamour’s Swim Truck

It’s almost swimsuit season ladies and we’re sure you’re thinking, “what’s the perfect swimsuit for me to wear this summer?” Thankfully your swimsuit shopping woes will not be an issue this summer. Lands’ End and Glamour is teaming up to bring the ultimate swimsuit experience to New York. On May 21st, anyone who stops by Land’s End The Getaway Tour at Flatiron Plaza, will get style tips to find the perfect swimsuit style for their shape, and the chance to shop for their perfect swimsuit, thanks to a complimentary professional swimsuit fitting and style session with Kendall Farr, fashion stylist, top-selling author and Glambassador from Glamour.

Getaway_Tour_LOGO_LandsEnd_煙煙 (2)-page-001

What’s more, the first 100 attendees will receive a VIP gift bag complete with summer essentials and a great summer read from Random House. While enjoying the day’s event, be sure to check out the unveiling of Lands’ End traveling beach house – a beautiful Coastal-style beach house complete with sand dunes and an upper sun deck – you may find yourself resistant to leave. So if you’re free on May 21, 2014 from 11:00 a.m. – 5:00 p.m, stop by the Flatiron Plaza located at 23rd St and 5th Ave. Keep up with and share your own photos of the Lands’ End The Getaway Tour with hashtag #GetawayTour.

What New in Beauty | Talika Zero Stretch Mark & Orlane Paris Poudre Libre

We love sharing what’s new to the beauty world, especially if its something we’re excited about. Today, we bring you two products from two of our favorite french beauty brands that we are majorly obsessed with – Talika and Orlane Paris. Today we’re highlighting a new body care product from Talika to combat stretch marks and a makeup product from Orlane Paris for a glowing but matte complexion.

TALIKA Zero Stretch Mark

There’s no argument that we would pay a kings ransom to get rid of stretch marks. These annoying skin “road marks” are actually caused by a permanent contraction of the fibroblasts, which then produce dysfunctional collagen and elastin, giving the skin a grooved effect with a purple-blue then pearly white appearance. Talika has isolated an active ingredient able to reverse the process causing the appearance of stretch marks – D-STRETCH® – and has incorporated it into a concentrated anti-stretch mark formula which over time restores your skin to its original appearance while firming, softening, moisturizing and nourishes skin. Zero Stretch Mark “relaxes” fibroblasts by 27%, right from the first application and doubles the level of functional collagen.

ORLANE PARIS Poudre Libre Transparent Loose Powder

This feather-light loose powder fits all skin tones, keeps your makeup in place longer, and blurs and diminishes the appearance of wrinkles and imperfections, and enhances tone. Enjoy a perfect complexion and a “peachy” look to the skin from morning to night.

What do you think about these new beauty products?

Culinary Concierge | Hatchery Monthly Subscription Tasting Box

Great news for you culinary aficionados, foodies, and cooking fans. If you’re looking for an easy way to get your hands on artisan ingredients and condiments delivered to your door every month, look no further than the wonderful, monthly tasting box from Hatchery. Every month you receive 5-6 of the best sample-size ingredients carefully chosen from green markets and family farms from across the country. We were super excited to indulge in the incredible variety of curated flavors Hatchery had to offer.

This month’s Hatchery box included the following amazing culinary delights from Delta Blue Blueberries, Tonewood Maple, Elbow Foods, O Olive Oil, Two Snooty Chefs, and Murphys Mustard:

Delta Blue Blueberries Organic Blueberry Fruit Spread (Stockton, CA) – a low-sugar, flavorful, and certified organic spread that is high in antioxidants.

Tonewood Maple Flakes (Waitsfield, VT) – the amazing taste of rich, smoky, 100% pure maple syrup in an unconventional texture – Flakes. Add these crunchy flakes, which packs a delicious punch and livens up everything, to sweet to savory dishes.

Elbow Foods Glicco’s Arrabbiata Pasta Gravy (Meridian, MS) – love a pasta gravy (not sauce) with a bit of heat? You will love the chili kick that accompanies the fresh tomatoes, garlic, onions, bell peppers, honey, and herbs that are in this old family recipe.

O Olive Oil Fig Balsamic Vinegar (Petaluma, CA) – juicy, ripe mission figs slow-aged in Sonoma oak amplifies this rich, dark and almost syrupy California balsamic vinegar. Hatchery suggests drizzling it over vanilla ice cream.

Two Snooty Chefs Ol’ Hickory BBQ Gourmet Seasoning (Seattle, WA) – these self-proclaimed “uppity” seasonings do the hard work for you if you’re looking to add flavor to seafood, meat, soups or veggies. These curated spice and herb blends, created by chefs Gary Fuller and Chris Plemmons, will add the right amount of amazing flavor boosts your dishes need.

Murphys Mustard Motherlode (Murphys, CA) – this is not your run-of-the-mill mustard. With the power of brown sugar and cinnamon, this grainy mustard is a great way to add some great gusto to your dish. Mix with mayo for a quick dipping sauce with a bit of a bang.

Does this sound as great to you as it does to us? Get your monthly Hatchery tasting box subscription for only $20 per month to enjoy the 5-6 hand selected artisan ingredients, free shipping, and exclusive member promotions and discounts.

Sweet Smelling Easter Treats from Yardley London

Who says Easter treats only have to just have to taste delicious; they can smell delicious too! If gorging on sweets, tirelessly egg painting, and egg hunting this Easter is not your thing. Why not settle for a relaxing goodie basket filled with skin soothing Yardley London Bath Bars in a variety of yummy scents.

Established in 1770, Yardley London is one of the oldest cosmetics, perfume and toiletry companies in the world; their bars are made with essential oils and skin loving ingredients that help smooth your skin and soothe your mind; their creamy body washes and fragrant shower gels boasts gentle, natural extracts and rich moisturizers that pamper the skin in sumptuous aromatherapeutic pleasure. Their bath bars come in two collections, Botanical Bath Bar Collection, and Premium Bath Bar Collection. Today we highlight scents from the Botanical Collection, including a favorite we grew up with, the Oatmeal & Almond bath bar, a rich, exfoliating bar with enriched with sweet almond and oatmeal.

These sweet-scented bars of cleansing delights come in a total of seven varieties including:

NEW Shea Buttermilk Sensitive Skin

Jasmine Pearl

English Lavender

Oatmeal & Almond

Fresh Aloe & Cucumber

Lemon Verbena

Pomegranate Rose

All varieties are available for $1.49 each at mass retailers nationwide.

Vodka from the Land Down Under: VDKA 6100

Forget what you think Australia is known for and get ready to enjoy the latest import from down under. Making it’s US debut is an incredibly pure and smooth premium vodka called VDKA 6100. Inspired by the Australian country code, VDKA 6100’s name pays tribute to its Australian roots but its incredible bottle design, created by leading New York designer Joe Doucet, highlights the quality and purity of this incredibly smooth vodka. VDKA 6100 is distilled from fresh seasonal whey and natural spring water from New Zealand, one of the most pristine spring water locations in the world.

With whey that is sourced from grass-fed cows’ milk, then is 3x distilled and filtered through a bed of carbon, the result is a silky, ultra-smooth liquid that is a cleaner, purer vodka which is also gluten free, sugar free, and lactose free. VDKA 6100 will be a real delight to vodka lovers, fans of the spirit will love its light and crisp taste. It’s wonderful on the rocks with twist of lemon and makes a mojito so incredibly delicious, it can only be described as velvety. Adding to this vodka’s greatness is the involvement of Actor Robert De Niro, ­described as the “co-creator” of VDKA 6100, who will be the face of the brand.

“I’m very proud to be associated with the creative team behind the launch of VDKA 6100. It will be personally rewarding to be a part of its growth,” said Robert De Niro. We think that Paul Gardner, President of VDKA 6100, has an incredible product on his hands, and we’re not just saying this because we’re primarily vodka drinkers. Two other cocktails we recommend trying with this satiny vodka are featured below…of course feel free to experiment.

Strawberry Sky

2 Parts VDKA 6100
¾ Part Lemon Juice
¾ Part Simple Syrup
Soda Water
3 Strawberries
2 Cucumber Slices
Muddle strawberries and cucumbers with simple syrup. combine lemon juice and VDKA 6100 in a shaker with ice and shake until extremely cold. Strain into a collins glass over fresh ice. Top with soda water, stir and garnish with a fresh strawberry and cucumber.

Greener Pastures

2 Parts VDKA 6100
¾ Part Lime Juice
½ Part Simple Syrup
½ Part Sweetened Kiwi Puree*
3 Fresh Basil Leaves
*One part simple syrup to four parts fresh kiwi puree.
Gently rub basil in a shaker with a muddler. Combine all remaining ingredients in a mixing glass with ice and shake until extremely cold. Strain into a sour glass over crushed ice. Garnish with kiwi slices and fresh basil.

VKDA 6100 is available in two sizes, 750ml, retailing for $34.99, and a 1-liter bottle for $44.99. For more information, visit http://www.VDKA6100.com.